NewsMakers
I.E. Medica and MedEthix win healthcare awards in Singapore
The pharmaceutical companies received the Supply Chain Initiative of the Year, Hospital Partnership of the Year, and the Most Differentiated Service of the Year awards.
The Philippines’ major pharmaceutical importers and distributors, I.E. Medica, Inc. and MedEthix Incorporated, were recently awarded three (3) major healthcare awards at the Healthcare Asia Pharma Awards 2024 at Marina Bay Sands, Singapore.
The pharmaceutical companies received the Supply Chain Initiative of the Year, Hospital Partnership of the Year, and the Most Differentiated Service of the Year awards. This marks the first time native Philippine pharmaceutical brands have won in these categories. The brands are active proponents in the importation, registration, and supply of healthcare products in the Philippines.
I.E. Medica and MedEthix executives, Monaliza Balnig Salian, co-founder, president and CEO, and Ma. Victoria P. Sugapong, COO, accepted the awards on behalf of the pharma group.
In her acceptance speech, Monaliza B. Salian said, “The Philippine pharmaceutical industry is heavily dependent on importation; thus, we continuously look for ways to improve our supply chain operations. As a young pharma group, I.E. Medica and MedEthix are aware of the overwhelming need of our countrymen for quality, affordable, and accessible healthcare solutions—and so we will continue to respond to these unmet needs, as Filipinos, for the Filipino.”
Salian’s acceptance speech in the prestigious awards program is a fitting capstone to the young local pharma group’s contribution to easing the burden of healthcare for Filipinos. The awards conferred by the respected regional publication Healthcare Asia magazine put I.E. Medica and MedEthix in the league of outstanding pharma companies in Asia and the Pacific that have demonstrated an unwavering commitment to innovation and excellence and have redefined pharmaceutical excellence.
I.E. Medica: Implementing enhanced end-to-end supply chain operations that could enhance the nation’s healthcare product supply chain requirements
I.E. Medica is driven to continuously improve its supply chain operations to comply with Philippine Customs Administration import guidelines: from obtaining the Super Green Lane certificate in 2017 to having demonstrated its initial compliance with the cargo security risk management framework required for accreditation as an Authorized Economic Operator (AEO) Importer.
The company is also on track to securing the Level 1 AEO Certification, affirming its observance of supply chain security standards and the benefits of improved accessibility to healthcare goods brought about by streamlined import-export systems across borders, ultimately benefiting Filipinos and earning it the Supply Chain Initiative of the Year award.
MedEthix: Introducing a game-changing COVID-19 treatment in the country
The impact of COVID-19 has been widespread, with its magnitude affecting the stability of social, economic, and political structures in many countries. It has particularly challenged national healthcare systems and their capacity to respond to large-scale outbreaks.
Filipino pharmaceutical company MedEthix went beyond its way as the first importer to secure its first four (4) hospital partners from the Food and Drug Administration (FDA) and the compassionate special permit (CSP) for Molnupiravir. This oral drug is indicated for mild to moderate cases of COVID-19 infection, enabling the standard of care to go beyond the confines of the overstretched hospital wards into the comforts of the patient’s home.
MedEthix further expanded the distribution of Molnupiravir from the first 4 CSP grantees to over 80 health institutions and over 500 doctors across the country as soon as it successfully secured the Emergency Use Authorization from the regulatory authority. Healthway QualiMed, the hospital network of AC Health, played a valuable role in its success. The hospital network, along with I.E. Medica and MedEthix, are partners of AC Health. The expanded access to affordable alternative treatment for COVID-19 greatly benefited Filipinos during the pandemic and earned the company the Hospital Partnership and The Most Differentiated Service of the Year awards.
A commitment to every Filipino
As the recipients of the three prestigious awards for the pharma category in the Philippines, I.E. Medica and MedEthix remain committed to providing a wide range of products that cover almost all therapeutic areas to meet the ever-changing healthcare needs of Filipinos.
As the men and women of I.E. Medica and MedEthix interact with doctors, retail outlets, distributors, suppliers, regulatory authorities, and consumers daily, the hallmark of excellence exemplified by the three awards continues to inspire them to make a difference in the lives of their countrymen.
Beauty & Fashion
Redefining aesthetics: From anti-aging to healthy aging
Growing attention is now being given to healthy aging, understanding how the entire face changes over time, preserving facial harmony, and helping people continue to look like themselves.
For decades, “anti-aging” has defined the beauty and aesthetics conversation, promising to erase wrinkles and reverse the signs of time. Today, that conversation is shifting.
Aging is no longer just about looking younger. Growing attention is now being given to healthy aging, understanding how the entire face changes over time, preserving facial harmony, and helping people continue to look like themselves.
A review published in Facial Plastic Surgery, The Anatomy of the Aging Face: A Review, describes aging as changes across bone, ligaments, muscles, fat, and skin. Another review in Aesthetic Surgery Journal, The Facial Aging Process From the “Inside Out”, explains how changes beneath the surface eventually become visible on top.
Studies in Plastic and Reconstructive Surgery show facial fat is organized into distinct anatomical compartments that can lose volume and shift position over time, altering facial shape and balance.
For multi-awarded aesthetic physician Dr. James Co, founder of Cosma Institute and Architect of Aesthetic Confidence, these findings are the reason aesthetic care must start with understanding, not just treating.
“Aging is not a disease we need to cure,” Co said. “It is a biological process. As physicians, our role is to understand what is changing beneath the surface, how those changes differ from person to person, and whether intervention is appropriate in the first place.”
“When you only look at the wrinkle, you are looking at the surface of a much bigger anatomical process,” he added. “The face ages as a system. Good assessment means understanding what is happening underneath before deciding what should be done on the surface.”
Part of that understanding is recognizing that no two faces age the same way. Two people can be the same age and experience aging very differently. Genetics, skeletal structure, fat distribution, skin characteristics, sun exposure, lifestyle, and environmental factors all influence how aging presents.
“Two patients can be the same age and come to me with completely different anatomy, lifestyles, concerns, and goals,” Co said. “Why would we expect their treatment plans to look exactly the same?”
This is where healthy aging broadens the conversation — from fixing isolated signs to looking at the face as a whole and listening to what the individual actually wants.
“Someone can want to look refreshed without wanting to look 20 years younger,” Co said. “Those are completely different goals.”
Rather than trying to freeze one version of the face forever, healthy aging acknowledges that the face will continue to change. As different structures change at different rates, the relationship between features evolves. Facial harmony is therefore not fixed.
“You cannot freeze one version of your face forever,” Co said. “But you can understand how the face is changing and make decisions that respect its natural proportions and your identity.”
In the age of social media, where aesthetic treatments are highly visible, Co cautions against self-diagnosis.
“Patients should not have to diagnose themselves from social media,” he said. “You might recognize a concern, but deciding why it is happening and what should be done about it requires proper assessment.”
The shift is also about how people feel, not just how they look. A 2022 review on minimally invasive facial aesthetic procedures found studies are increasingly looking beyond physical changes to include satisfaction with appearance and aspects of psychological and social well-being, while noting that evidence still needs careful interpretation.
For Co, this reinforces that success is not always about looking dramatically younger.
“We need to ask whether the result makes sense for the patient, whether expectations were met, and whether we preserved the things that make that person recognizable,” he said. “I would rather someone tell my patient, ‘You look well,’ than immediately ask, ‘What did you have done?'”
At Cosma Institute, Co applies this consultation-led philosophy through individualized assessment, facial harmony, medical judgment, and patient education. Having trained aesthetic practitioners across Southeast Asia and Europe, he advocates for natural-looking outcomes that respect the characteristics already present in each face — an approach that recently earned him two awards at the Merz Aesthetics Tala Awards.
For Co, the evolution of aesthetic medicine is not about having more tools, but knowing when to use them — and when not to.
“Aging cannot be stopped, and I don’t think that should be the promise,” he said. “What we can do is understand it better. We can look at the science, understand the anatomy, listen to the patient, and make decisions that allow them to age while still looking recognizably like themselves.”
For Co, healthy aging begins not with fighting age, but with understanding it.
NewsMakers
The look and feel of your neighborhood may affect your sleep
Those living in neighborhoods rated as having a stronger sense of safety tended to sleep longer, and that this rating appeared to be shaped by the streetscape.
Your neighborhood’s “streetscape”—the physical environment of your street—is something that you have probably never consciously thought about, despite seeing it every day. But what if the streetscape was affecting you on a subconscious level and disrupting your sleep?
This intriguing question is posed by the findings of a study led by Professor Daisuke Matsushita of the Graduate School of Human Life and Ecology at Osaka Metropolitan University. The research team used AI to analyze more than 200,000 Google Street View images to identify visual neighborhood characteristics. They then linked these characteristics to the self-reported sleep of 1,089 working adults living on the lower floors of apartments in Tokyo, who were most likely to be affected by the streetscape.
They found that those living in neighborhoods rated as having a stronger sense of safety tended to sleep longer, and that this rating appeared to be shaped by the streetscape. Generally, people slept longer in areas with lots of greenery, such as leafy trees, on the street. Similarly, high “enclosure”—meaning many tall vertical buildings and few wide-open spaces—was also associated with longer sleep and fewer insomnia symptoms.
However, the study also made a surprising finding. The researchers found that highly walkable streetscapes, such as those with more sidewalks and traffic signs, were associated with a lowered sense of safety and shortened sleep duration.
This suggests that walkability does not always represent a reassuring environment. Instead, a possible explanation is that streets with extensive pedestrian infrastructure are often busier, more crowded, and used by more strangers, which may be perceived as less safe or less relaxing than quieter residential streets.
“This study demonstrates the potential for evaluating streetscape characteristics across large geographic areas in a cost-effective manner,” Dr. Matsushita said. “Based on the technique used in this study, cities could potentially measure perceived safety, beauty, liveliness, and enclosure as well as pollution and noise.”
“We hope that opening up this new perspective creates further possibilities for designing healthier neighborhoods,” he concludes.
The findings were published in Building and Environment.
NewsMakers
Workout or nap? Either can help your sleepless brain, study finds
People who either completed 20 minutes of moderate-to-vigorous exercise or took a 90-minute nap performed about 22 per cent better on memory tests after 30 hours without sleep than those who did neither.
A short workout or a nap can help protect memory after a sleepless night, a McGill University-led study has found.
Researchers found people who either completed 20 minutes of moderate-to-vigorous exercise or took a 90-minute nap performed about 22 per cent better on memory tests after 30 hours without sleep than those who did neither. The findings, published in Proceedings of the National Academy of Sciences (PNAS), point to practical ways to counter the effects of sleep deprivation.
“Sleep loss affects nearly every aspect of how we think and function, but many people can’t simply stop what they’re doing and get more sleep,” said senior author Marc Roig, Professor in McGill’s School of Physical and Occupational Therapy. “Our findings show that even a brief bout of exercise may help preserve one of our most important cognitive abilities.”
The study involved 54 healthy young adults who stayed awake for 30 consecutive hours under lab supervision. Participants were then assigned to one of three groups: a 20-minute cycling session, a 90-minute nap or a control condition. Three days later, researchers tested their memory for images they had viewed immediately after the intervention. Those who exercised or napped remembered significantly more images than participants who did neither.
Same result, different pathways
While the memory benefits were nearly identical, brain recordings revealed that exercise and napping helped in different ways.
Napping appeared to help the brain recharge, making it easier to take in and remember new information. Exercise, by contrast, helped the brain use its remaining resources more efficiently, without making participants feel more tired.
The findings could eventually inform fatigue-management strategies in workplaces where sleep loss is common and mistakes can have serious consequences, such as health care, transportation and emergency response.
“A nap isn’t always possible in the middle of a shift,” said first author Madhura Lotlikar, a doctoral candidate in McGill’s Department of Neurology and Neurosurgery. “Exercise is accessible, inexpensive and easy to implement. That makes it a promising tool to help people stay cognitively sharp when sleep is limited.”
The researchers emphasize that exercise cannot replace sleep, but it may help people function better when getting enough rest isn’t possible.
About the study
“Protecting episodic memory after sleep loss: Similar benefits of exercise and naps via distinct neural contributions” by Madhura Lotlikar and Marc Roig et al., was published in Proceedings of the National Academy of Sciences of the United States of America.
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