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Discovering fresh experiences in the ‘new normal’

From new discoveries that help people become better versions of themselves, or honing in on skills that can be used to contribute/help other people, Heineken celebrates all the new experiences (or creative skills) people have gained from living under lockdown. There’s always something worth celebrating in life.

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If there’s anything 2020 has taught us, it’s that sometimes we just need to see things with a fresh perspective. While embracing a new normal, people at home — in the Philippines and throughout the world — began trying new things. Suddenly, friends became bakers. Some turned into barbers and beauticians. Others, gardeners. And let’s not forget the Tik-Tokers.

From new discoveries that help people become better versions of themselves, or honing in on skills that can be used to contribute/help other people, Heineken celebrates all the new experiences (or creative skills) people have gained from living under lockdown. There’s always something worth celebrating in life.

Unforgettable in its iconic green bottle with a red star, Heineken is a beer brand. Heineken has been inviting the Gen Zs and the Millennials of the world to take on a new approach to life. Life has made us all slow down a bit, take a step back, find new ways to connect, and see things through a fresh perspective (even when things are not so favorable). It all comes down to what you make of it, and sometimes all it takes is a fresh perspective to create a #FreshExperience.

Although we do things in isolation, sharing our experiences with friends and family makes them even better. Check out these five coping mechanisms they shared with us:

1.     Staying committed to fitness 

Jumping on the fitness bandwagon, Brazilian model and actor Daniel Matsunaga decided to try a new workout routine, using the keg as workout weights. Camille Co also got creative using Heineken to work out. “No gym? No weights? No problem,” she said. All she needed was a 5L keg of Heineken to improvise her home workout. After consuming the Heineken keg with friends, she used it as a substitute for weights. Now that’s taking a Heineken to a new level!

2.     Being passionate and pursuing one’s passion

Passionate people are ones who always thrive. They enjoy what they do and nothing can rain on their parade. Most passionate people find purpose because they like what they do.

 Kerwin King says you might be feeling stuck at home right now, but he’s learned there’s always a fresh experience waiting to be discovered. He’s been keeping busy, inseparable from his gadgets, plants and his adorable fluffy cat. From photography to creating digital art, singing and even plant parenting — he’s got his hands full, keeping busy with his favorite and newly discovered hobbies almost every single day. He has recently found time to reconnect with two of his old passions: collecting comic books and vinyl records! He won us over with the photo he posted of him finishing reading a comic book in one sitting, while listening to one of his favorite artists and enjoying a Heineken. What a refreshing way to spend time at home!

 Dominic Roque is the perfect example of discovering and pursuing one’s passion. He says he misses the racetrack, but he channeled his energy into his newfound love for photography – something he can surely use to help build his business. When he started his company, Domo Caps, he learned that there’s always a fresh experience waiting to be discovered. The business has now grown more than he ever expected it to, and he is exploring different ways to be productive. He says that even though we can’t go out like we used to, he always enjoys ending his busy days with a Heineken!

3.     Appreciating the simple things in life

Mike Miguel loves surrounding himself—and his feed—with plants. During this quarantine, he finally got to channel his “inner plantito” again. He had gotten so caught up with the city life ever since he moved to Manila that he had forgotten how therapeutic it was to be one with nature. Sometimes one just needs to take a step back from busy city life, and do things at a slower pace to gain the fresh perspective needed to have a fresh experience. Here’s to rediscovering fresh experiences, and celebrating it – with a Heineken!

4.     Spotting opportunities to enhance relationships

Degee Razon decided to help his mom out with the current boom in the plant business. He was excited to discover that a lot of his friends find joy and comfort in taking care of plants. He helped the business increase its financial gains, but the real benefit was growing closer to his mom. Sometimes it’s all about finding a way to connect to loved ones in a way we never knew we could.

5.     Focusing on self-improvement

When one pushes oneself to keep learning, that’s when a person becomes a better version of himself/herself.

Vladimir Grand says he is not the type of person who’s fond of reading books…He shared, “it takes me forever to finish one.” But with extra time on his hands, he did his best to read more. He improved his English vocabulary and pronunciation through reading, but he says reading books also taught him to be more patient, persevering, and organized.

So keep on creating, exploring, learning, connecting… loving and discovering fresh experiences. Regardless of the situation, it’s possible to keep enjoying new fresh experiences every day.

Zest Magazine accepts contributions promoting everything about living the good life (and how to make this so). C'mon, give us a yell.

NewsMakers

Young vapers perform worse in exercise testing

On average, the group of young vapers had lower ‘peak exercise capacity’ (186 watts) than the group who did not vape or smoke (226 watts) but similar capacity to the group of smokers (182 watts). This is a measure of the maximum amount of physical exertion that a person can achieve.

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Young people who vape perform worse than non-vapers in tests designed to measure their capacity for exercise, according to a study presented at the European Respiratory Society (ERS) Congress in Vienna, Austria. The research also showed that the performance of young vapers was similar to that of young smokers.

The study adds to growing evidence that long-term use of vaping is harmful and challenges the idea that vaping could be a healthier alternative to smoking.

The research was presented by Dr Azmy Faisal, senior lecturer in cardiorespiratory physiology in the department of sport and exercise sciences at Manchester Metropolitan University, UK. He said: “Previous research has shown that vaping is linked to lung inflammation and damage, and harmful changes to the blood vessels. Although, some research suggests that vaping could be used to cut back or quit smoking, we don’t yet know what longer-term vaping use does to our bodies.”

The study included 60 people in their 20s who all had normal lung function according to spirometry testing. Twenty were non-smokers and non-vapers, 20 had been vaping for at least two years and 20 had been smoking for at least two years.

Each person took part in an incremental exercise test on a static bike. This is the gold-standard for testing physical ability and how well a person copes with exercise, looking at their heart, lungs, and muscles’ responses at harder and harder levels until they reach their maximum. They were also given blood tests and an ultrasound scan to analyse how well their arteries were functioning.

On average, the group of young vapers had lower ‘peak exercise capacity’ (186 watts) than the group who did not vape or smoke (226 watts) but similar capacity to the group of smokers (182 watts). This is a measure of the maximum amount of physical exertion that a person can achieve. At peak exercise, vapers and smokers were also less able to consume oxygen on average (2.7 litres per minute and 2.6 litres per minute) compared to the non-smoking non-vaping groups (3 litres per minute).

Both vapers and smokers showed signs that their blood vessels were not working as well as the non-smoking and non-vaping group, according to the blood tests and ultrasound scans. The smokers and the vapers were more out of breath, experienced intense leg fatigue and had higher levels of lactate in their blood, a sign of muscle fatigue, even before they reached their maximum level of exercise.

Dr Faisal said: “In this study, we looked at a group of young people with no apparent signs of lung damage. Among the people who had been vaping or smoking for at least two years, we saw important differences in how well they coped with exercise. The smokers and the vapers had measurably excess breathing while using the exercise bikes. They found it harder to breath, their muscles became more fatigued, and they were less fit overall. In this regard, our research indicated that vaping is no better than smoking.”

Dr Filippos Filippidis is Chair of the ERS Tobacco Control Committee, a reader in public health at Imperial College London and was not involved in the research. He said: “Vapes are being sold cheaply and in a variety of flavours to appeal to young people. As a result, we’re seeing more and more young people take up the habit without knowing what the long-term consequences could be to their health.

“Although it’s always a challenge to know if the associations we find in these studies are causal or a result of some other systematic differences between groups, people who vape need to be aware that using these products could make them less fit and able to take part in exercise. Doctors and policymakers also need to know about the risks of vaping, and we should be doing all we can to support children and young people to avoid or quit vaping.”

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Some adverse pregnancy outcomes may increase risk of heart disease later in life

A self-reported history of gestational hypertension was associated with cardiovascular disease. Women with preeclampsia or all three adverse pregnancy outcomes also had a numerically higher prevalence of heart disease, but it did not meet the standards of statistical significance. No association was found between gestational diabetes and heart disease.

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Pregnancy-related hypertension has already been proven to lead to a number of negative health outcomes later in life, including more bothersome menopause symptoms like hot flashes, the risk of dementia, kidney problems, and stroke. A new study suggests it can also lead to cardiovascular disease during menopause. Results of the study were presented at the 2024 Annual Meeting of The Menopause Society in Chicago, USA.

In the new study involving nearly 400 women with a mean age of 81.6 years, researchers sought to assess the association between a self-reported history of preeclampsia or eclampsia, gestational hypertension, and gestational diabetes with cardiovascular outcomes in postmenopausal women.

What they found is that a self-reported history of gestational hypertension was associated with cardiovascular disease. Women with preeclampsia or all three adverse pregnancy outcomes also had a numerically higher prevalence of heart disease, but it did not meet the standards of statistical significance. No association was found between gestational diabetes and heart disease.

“Future research based on a larger sample size is needed to better understand the role adverse pregnancy outcomes may have in cardiovascular disease development and risk stratification,” says Marie Tan, lead author from Drexel University College of Medicine in Philadelphia.

More detailed results will be discussed at the 2024 Annual Meeting of The Menopause Society as part of the presentation entitled “The association between adverse pregnancy outcomes and cardiovascular disease in menopausal women: results from a cross-sectional analysis.”

“Cardiovascular disease is the number one cause of mortality in women and it’s important to study any new risk factors” says Dr. Stephanie Faubion, medical director for The Menopause Society. “Although future research is still needed, studies like this are important and remind us to thoroughly discuss a patient’s health history, including any complications or adverse outcomes during pregnancy.”

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Babies born to women consuming a high fat, sugary diet at greater risk of cardiovascular disease and diabetes in later life

Consuming a high-fat, sugary diet during pregnancy also increases the likelihood of the unborn baby becoming insulin resistant in adulthood, potentially triggering diabetes and causing cardiovascular disease. This is despite babies being a normal weight at birth.

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Babies born to pregnant women with obesity are more likely to develop heart problems and diabetes as adults due to fetal damage caused by the high-fat, high-energy diet of their mother.

That’s the groundbreaking finding from a new study published in the Journal of Physiology that shows for the first time that maternal obesity alters a critical thyroid hormone in the fetal heart, disrupting its development.

Consuming a high-fat, sugary diet during pregnancy also increases the likelihood of the unborn baby becoming insulin resistant in adulthood, potentially triggering diabetes and causing cardiovascular disease. This is despite babies being a normal weight at birth.

University of South Australia researchers identified the link by analysing tissue samples from the fetuses of pregnant baboons fed a high-fat, high-energy diet in a biomedical research institute in the United States. They then compared this to fetuses from baboons on a control diet.

Lead author, University of South Australia PhD candidate Melanie Bertossa, says the findings are significant because they demonstrate a clear link between an unhealthy diet high in saturated fats and sugar, and poor cardiovascular health.

“There has been a long-standing debate as to whether high-fat diets induce a hyper- or hypothyroid state in the fetal heart. Our evidence points to the latter,” Bertossa says.

“We found that a maternal high-fat, high-energy diet reduced concentrations of the active thyroid hormone T3, which acts like a switch around late gestation, telling the fetal heart to start preparing for life after birth. Without this signal, the fetal heart develops differently.”

Bertossa says that diets high in fat and sugar can alter the molecular pathways involved in insulin signalling and critical proteins involved in glucose uptake in the fetal heart. This increases the risk of cardiac insulin resistance, often leading to diabetes in adulthood.

“You’re born with all the heart cells you will ever have. The heart doesn’t make enough new heart muscle cells after birth to repair any damage, so changes that negatively impact these cells before birth could persist for a lifetime.

“These permanent changes could cause a further decline in heart health once children reach adolescence and adulthood when the heart starts to age.”

Senior author, UniSA Professor of Physiology Janna Morrison, says the study demonstrates the importance of good maternal nutrition in the leadup to pregnancy, not only for the mother’s sake but also for the health of the baby.

“Poor cardiac outcomes were seen in babies that had a normal birth weight – a sign that should guide future clinical practice,” Prof Morrison says.

“Cardiometabolic health screening should be performed on all babies born from these types of pregnancies, not just those born too small or too large, with the goal being to detect heart disease risks earlier.”

Prof Morrison says that if rising rates of high-fat sugary diets are not addressed, more people will develop health complications such as diabetes and cardiovascular disease, which could result in shorter life spans in the decades ahead.

“Hopefully, with the knowledge we have now about the negative health impacts of obesity, there is potential to change this trajectory.”

The researchers are currently undertaking long-term studies of babies born to women on high- fat high-energy diets to track their health over decades.

Maternal high-fat high-energy diet alters metabolic factors in the non-human primate fetal heart” is published in the Journal of Physiology and authored by researchers from the University of South Australia, University of Wyoming and Texas Biomedical Health Institute.

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