Ruby Ribbon, the Silicon Valley-based intimate apparel company known for its bra-replacement cami, announced its first active bra replacement. The Sport Demiette offers Ruby Ribbon’s signature wire-free support, shaping and comfort for all cup sizes.
Made with antimicrobial performance fabric, the Sport Demiette is designed to keep women cool, comfortable and supported. A racer back with adjustable straps makes it versatile, while variable compression featuring 360-degree stretch ensures durability and movement without the use of underwires. Available in sizes 32-50, Ruby Ribbon designed its Sport Demiette to be size-inclusive, serving women of all sizes.
Ruby Ribbon is on a mission to replace every bra in a woman’s drawer with products that provide support without a trade-off in comfort. The company has pioneered the use of performance fabrics and variable compression to create new products and product categories and has sold more than 500,000 of its flagship Camisole. Ruby Ribbon offers bra replacement options for everyday wear like the Lace Classic Camisole and Demiette™, as well as Sheer Camis for date night, Convertible Slips for special occasions, the Dream Cami for sleeping and even a Nursing Cami for new moms.
The Sport Demiette is designed for active women of all sizes, but is particularly notable for covering bra band sizes over 40 and all cup sizes, from the smallest to the largest.