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Smile Train expands cleft care services in Phl

Every day, more than 540 babies are born with a cleft around the world, an ongoing reality that calls for comprehensive solutions to help them overcome challenges and live a happy, healthy life.

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Smile Train, the world’s largest cleft organization, announced today the establishment of four Comprehensive Cleft Care (CCC) centers across the Philippines to increase accessibility of treatment to cleft-affected individuals and their families.

Every day, more than 540 babies are born with a cleft around the world, an ongoing reality that calls for comprehensive solutions to help them overcome challenges and live a happy, healthy life. 

For the past two decades, Smile Train has supported more than 64,000 cleft surgeries through its 50+ partner hospitals and organizations throughout Philippines. As the organization marks its 20th anniversary in the country, it is further expanding its services to include nutrition support, orthodontic and dental treatment, and speech therapy in more locations across Luzon, Visayas and Mindanao. 

“Smile Train’s goal is to provide those born with a cleft the necessary holistic care beyond their initial surgeries. We will continue to build a network that will bring comprehensive cleft care to Filipinos, so they have the support and the tools they need to overcome any challenge. Through this network and these comprehensive cleft centers, we aim to ultimately provide them the ability to work, play, and live happy, healthy and productive lives,” said Kimmy Coseteng-Flaviano, Smile Train’s Vice-President for South East Asia. 

Smile Train’s geographical and programmatic expansion comes as the organization celebrates National Cleft and Craniofacial awareness month this July. Smile Train has launched comprehensive cleft centers at partner hospitals including the Philippine Band of Mercy and Marikina St. Vincent General Hospital in Metro Manila, San Fernandino Hospital in Pampanga, and Mabuhay Deseret Foundation in ARC Hospital in Cebu. At these centers, in addition to surgeries, parents and patients in need can access nutrition counselling and nutrition services, orthodontic treatment, and speech therapy sessions at no cost.   

These institutions have served as Smile Train’s partners for years, helping patients from across different provinces and performing thousands of cleft surgeries with the assistance of Smile Train, and will be continuing to do so in an increased capacity as CCC centers. Philippine Band of Mercy has performed 25,300 Smile Train-funded cleft surgeries since 2002; Marikina St. Vincent has performed 1,900+ cleft surgeries since 2011; San Fernando Hospital has done over 1,000 cleft surgeries since 2011; and Mabuhay Deseret Foundation has performed 1,500+ cleft surgeries since 2008. Additional partner hospitals will be able to provide CCC in the coming months.  

More on Comprehensive Cleft Care (CCC)

Comprehensive cleft care complements cleft surgery, which Smile Train has been providing at no cost to families in need for over 20 years in the Philippines. Cleft treatment is not a one-off process or even just a series of surgeries, but often requires a holistic approach including nutritional support, dental and orthodontic care, psychosocial support, and speech therapy. CCC is provided by an interdisciplinary, supportive team of highly trained professionals that typically includes geneticists, nutritionists, surgeons, nurses, speech therapists, ENTs, audiologists, mental health counselors, dentists, and orthodontists, among others. For Smile Train and its medical partners, CCC means that each person with cleft has access to all the care they need in order to thrive.

The expansion of Smile Train’s CCC footprint also supports its efforts to promote a working telehealth network, which will allow patients to access CCC despite the challenges posed by the pandemic and geography.

In the Philippines, the pandemic has not gotten in the way of Smile Train’s efforts to help cleft patients, providing over 1,800+ surgeries (pandemic-related) done in 2020, and 1,120 in the first 6 months of 2021 with 26 partners actively doing surgeries.

Since the start of the pandemic, Smile Train’s speech telehealth program in the Philippines has treated over 200 patients, providing them with more than 1,000 cleft care-related sessions. Recently, the organization launched the country’s first Filipino speech therapy mobile application which serves as a platform for more patients and families born with cleft to continue to receive comprehensive cleft care with minimal disruptions.

For more information about Smile Train’s global efforts and to donate, please visit smiletrain.org. To learn more about Smile Train’s local programs in the Philippines, please visit smiletrain.ph, follow Smile Train Philippines on Twitter and Instagram @SmileTrainPh, and like us on Facebook at @SmileTrainPhilippines. The Smile Train Philippines mobile application can be downloaded via Google Play and App Store.

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Sarap ng Pasko, Sarap ng Purefoods

Purefoods helps families celebrate cherished traditions, new additions this holiday season.

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In a country of more than 7,600 islands, Christmas in the Philippines is celebrated in many ways, varying across the regions through traditions that have remained through generations, along with new iterations that reflect the growing diversity among Filipino families.

Today’s Christmas celebrations in Filipino households range from grand gatherings among extended families, along with OFW households, dual-income no kids (DINKs) couples, single parents, and same-gender partners who are marking the season in their own meaningful way. Through it all, the desire to gather, to share, and to connect remains at the heart of each celebration. 

Feast for Filipino families

This holiday season, Purefoods recognizes both the traditions that have been passed down through generations, along with the new meaningful ones that we create along the way. Around the Noche Buena table, families remember the Christmases past, while embracing the present, and celebrating what brings them together.

Whether its recipes that have been handed down through many generations, or new dishes to celebrate the joy of togetherness, Purefoods provides a wide range of products to make every holiday meal more memorable.

As a legacy brand with generations-long trusted consistency in quality and taste, Purefoods products have long been a part of occasions that matter most to Filipino families. The different Purefoods products help make homecooked Noche Buena feasts easier and more enjoyable. What’s more, the products are easily available in supermarkets, groceries, and markets to support different regional traditions and unique family celebrations across the country.

As part of its mission to spread Christmas cheer, Purefoods turned the homecoming of OFWs into a full-blown holiday celebration this December, taking center stage at the newly refreshed Ninoy Aquino International Airport Terminal 3 just as its new facilities officially opened. Seizing this landmark moment, the “Sarap ng Pasko, Sarap ng Purefoods” installation at the Arrival area and a dazzling LED display at the new Mezzanine Food Hall transformed the terminal into a festive gateway home, filling arrivals with warmth, joy, and inspiration to create new Christmas memories with their loved ones through food.

Food that is lovingly prepared and joyfully shared is at the core of every Christmas celebration. No matter how Filipino families celebrate, Purefoods helps bring the joy of the season to every table.

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Christmas reunions made more joyful with Magnolia Chicken Timplados, #SarapMadeEasy

Magnolia Chicken Timplados makes meals that are easy to prepare and comes in flavorful options, removing the stress out of meal preparation. Just cook and it’s ready to be served in minutes.

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With the Christmas season in, one of the most anticipated moments for many people is the Christmas reunion – a time when family and friends gather to celebrate and reconnect. However, the idea of preparing a delicious Christmas feast can be overwhelming and can lead to stress. Between planning the menu, grocery shopping, and cooking, it’s easy to feel like the holidays are more about hustle than a joyful celebration.

That is why Magnolia Chicken Timplados makes meals that are easy to prepare and comes in flavorful options, removing the stress out of meal preparation. Just cook and it’s ready to be served in minutes! Whether it’s Fried Chicken or Smoked Pepper Roasted Chicken, it is made with quality, real chicken, that’s sure to win hearts at any Christmas reunion feast, bringing families and friends together over meals filled with joy, flavor, and festive warmth.

  • Fried Chicken: Magnolia Fried Chicken delivers golden, delicious and crispy goodness right to your Christmas table. A classic favorite because it is simple yet celebratory, Magnolia Fried Chicken captures the heart of Christmas cooking: togetherness, indulgence, and the joy of sharing something made with love. It is perfect for family feasts or holiday get-togethers with friends because it’s pre-marinated, just coat with breading and deep fry. It saves a lot of time and energy, keeping your cooking hassle-free.
  • Smoked Pepper Roasted Chicken: What better way to enjoy the holidays than by savoring an aromatic, hearty roasted chicken? Magnolia Smoked Pepper Roasted Chicken brings a classic favorite to an entirely new level! What makes it special is its bold yet balanced flavor – the smoky aroma mingling with sweet, caramelized skin, the sharp bite of pepper meeting the natural richness of roast chicken. It’s simple enough for a weeknight dinner yet sophisticated enough for entertaining guests. There’s no need to worry about the tiresome task of seasoning the chicken and marinating overnight, as it can be cooked straight in the oven or air fryer. It is a special delight for everyone to enjoy, especially during gatherings around the table with loved ones.

With ready to cook Magnolia Chicken Timplados, it’s possible to enjoy a delectable holiday meal without the chaos of traditional cooking. Sarap Super Moms and Timplanners can spend less time worrying about the kitchen, leaving more time to create happy and unforgettable moments to cherish with loved ones.

Lasapin ang #SarapMadeEasy meals this Christmas with Magnolia Chicken Timplados! #CountlessMomentsEndlessGoodness

To learn more about Magnolia Ready-to-Cook Chicken Timplados, visit magnoliachicken.com or follow Magnolia Chicken on social media.

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Sip the magic of Christmas with Seattle’s Best S’mores Ghirardelli Collection

Each drink captures the comforting spirit of Christmas with rich chocolate indulgence and a touch of sweetness that feels like a cozy holiday hug.

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There’s something about S’mores that brings people together—melting chocolate, toasted marshmallows, and moments that feel like home. This holiday season, Seattle’s Best Coffee and Ghirardelli are turning that warmth into a cup with the S’mores Collection Made with Ghirardelli. Each drink captures the comforting spirit of Christmas with rich chocolate indulgence and a touch of sweetness that feels like a cozy holiday hug.

Starting November 2025, chocolate lovers can indulge in this limited-edition collection in Seattle’s Best Coffee stores nationwide and via GrabFood and FoodPanda.

What Makes the S’mores Collection Special?

  • A Taste of Comfort – Inspired by the familiar joy of S’mores, each drink blends marshmallow sweetness, velvety chocolate, and bold coffee warmth for that fireside feeling—no campfire needed.
  • Premium Collaboration – Made with Ghirardelli’s signature chocolate and Seattle’s Best bold espresso, delivering a smooth, indulgent coffee experience that feels festive and luxurious.
  • Crafted for Every Craving – From hot to iced to blended, there’s a S’mores drink for every holiday mood, perfect for sharing cozy moments or treating yourself to something special.

Find Your Perfect Holiday Match

Whether you’re sipping by the tree, catching up with friends, or gifting yourself a well-deserved break, there’s a S’mores Collection drink for every kind of Christmas craving.

  • Hot S’mores Ghirardelli – Cozy up with this comforting blend of Ghirardelli chocolate powder, rich espresso, and creamy marshmallow meringue, topped with a dark chocolate drizzle and crushed graham cracker. It’s Christmas warmth in a cup.
  • Iced S’mores Ghirardelli – A refreshing yet indulgent twist that combines bold espresso, Ghirardelli chocolate, and half & half over ice, finished with marshmallow meringue and a graham cracker crunch.
  • S’mores Javakula – A frozen holiday treat that blends Ghirardelli chocolate, marshmallow meringue, dark chocolate sauce, and graham cracker bits, perfect for cooling down while staying in the holiday spirit.

Make Your Holidays Sweeter

The Seattle’s Best Coffee x Ghirardelli S’mores Collection is available for a limited ti

me in all Seattle’s Best Coffee stores nationwide and via GrabFood and FoodPanda.

Indulge in the rich, chocolatey comfort of the holidays—warm, bold, and oh-so-delightful with every sip of Seattle’s Best Coffee’s S’mores Collection.

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