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Diageo shaping Filipino bartenders to become world class

Diageo Bar Academy provides a platform for bartenders to raise the bar and enhance their career through training and education since 2010. In the Philippines, Diageo Bar Academy has reached 3,000 Filipino bartenders. In January 2023, the Academy has trained an additional 830 Filipino bartenders across 240 outlets from Metro Manila, Greater Luzon and Visayas.

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Diageo, the maker of some of the most iconic and popular liquor brands in the world such as Johnnie Walker, Singleton, and Tanqueray continues its mission to inspire people to drink better – not more – and create unforgettable experiences by elevating the skills of bartenders through the Diageo Bar Academy.

Diageo Bar Academy provides a platform for bartenders to raise the bar and enhance their career through training and education since 2010. In the Philippines, Diageo Bar Academy has reached 3,000 Filipino bartenders. In January 2023, the Academy has trained an additional 830 Filipino bartenders across 240 outlets from Metro Manila, Greater Luzon and Visayas.

“Diageo Bar Academy is one of the main initiatives of the Championing Inclusion & Diversity pillar in our Society 2030: Spirit of Progress program. We believe that the bartending profession is open for all genders, and we are happy to see 30% female bartenders taking part in the Diageo Bar Academy. We are looking forward to continue to inspire both male and female bartenders to upskill their profession into world class levels. This is why we are very excited to have one of our Diageo Bar Academy graduates, Alyssa Lorenzo or also known as Aly, represent the Philippines in the upcoming World Class Competition later in the year”, says Rian Asiddao, Reserve Brand Ambassador and Diageo Bar Academy Trainer.

It was a momentous occasion for the local bartending industry when 28-year-old Aly, a graduate of the Diageo Bar Academy, shattered its glass ceiling by becoming the first female overall champion of the recently concluded Philippine leg of the Diageo World Class Philippines Bartender of the Year 2023 competition. Aly will go on to represent the Philippines in the elite World Class Bartender of the Year competition which will take place in Sao Paolo, Brazil in September 2023.

We sat down with this exceptionally talented and creative mixologist to ask her about what she believes it takes to excel in her highly competitive chosen field, and she shared five unique insights into what goes on in the minds of champions.

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Mixing mastery in action. Aly expertly blends flavors with finesse and precision.

1.    Honor your passion. Aly likens her discovery of bartending to love at first sight. It was as if lighting struck her as a sophomore in college, seeing a flairtending exhibition and wanting more than anything to be able to learn the amazing skills the bartenders showed off with ease. This drove her to learn everything she could about the profession and, from that first moment on, she has never lost sight of that love and excitement for the craft. This passion carried her from college to her first job at 5ynco, to her current position as head mixologist at Xi by Café Guilt.

2.    Embrace adversity. It will always be true that nothing good comes easy, and that is a fact that you will have to come to terms with if you want to perform well in any field. Learning to take critique, criticism, and even outright negativity and manage these in a healthy manner is what separates the legends from the “also-rans”. “I think it’s normal to receive negative comments,” Aly notes, “but the more I experienced discouragement, the more I wanted to prove myself and the fact that I can do better each day. I was patient, I persevered, and I became stronger.”

3.    Work well with others and engender a supportive community. Aly found the value of companionship and knowledge early on. It was through involvement in a creative community of other bartenders that she found a connection that enabled all of them to build off of each other’s strengths and learn from each other’s experiences. After all, a rising tide raises all ships.

Aly emphasizes that workplace friendships play an important part in her professional life. “It’s not all about saying ‘Hi’ and ‘Hello’, it’s all about lifting each other and offering helping hands to meet each other’s needs. Healthy competition and community pushes everyone to win. Day by day we discovered a lot of things that helped us enhance and develop our drinks until it hits the best spot.”

Today’s industry, competitive as it is, has grown in leaps and bounds when it comes to fostering collaboration. This is especially notable when you realize that many of the gender biases that once plagued the industry are no longer the norm. In fact, when asked if bartending, and particularly bartending competitions, was a “boy’s club”, Aly staunchly denied this and said that “my ‘Kuyas’ offered a lot of help during competition!”

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A triumphant moment: Aly proudly holds her well-deserved trophy, celebrating her victory as the first female overall champion. Her winning cocktail, Sugid, beautifully embodies her Filipino heritage, showcasing the values of sikap, sipag, at tiyaga.

4.    Play to your strengths. Aly’s winning cocktail, Sugid, was subtlety in gastronomic form. Conceptualized through her pride in her heritage and her desire to highlight the Filipino values sikap, sipag, at tiyaga, the white sphere served atop a banana leaf isn’t what comes to mind when one thinks of cocktails. It is, however, a perfect representation of who Aly is – a Filipina who got where she is today through the said values, dedication and hard work.

5.    Learn the differences between real and imagined limitations. While some limitations are very real, such as the need to sleep and eat, others are purely imaginary. Case in point, you can be a girl and be a bartender—a very good one. “Not everyone knows the capabilities of a female bartender, which is mainly underestimated by everybody,” shares Aly. Refusing to accept limitations of gender, race and orientation biases is what has put this lady on the map. She knew she could do everything and anything a male bartender could and has taken it upon herself to learn and grow to be able to bring the very best skills to the table. A proud proponent of Pinay Pride, Aly proudly exclaims, “Mabuhay tayong mga Pilipina!”

As Aly continues to train in preparation for her faceoff with the representatives of other countries, her colleagues cheer her on. Many of them came through the same training as she did at the Diageo Bar Academy, which serves as the fertile environment where many of them have nurtured the same passion for excellence that Aly exemplifies.

Aly is the first female World Class Champion showing the world that bartending knows no gender. Providing an equal playing field for ambitious mixologists and bartenders as well as recognizing and nurturing talent to those who wish to take up the craft is one of the driving goals of Diageo Bar Academy. With this win, Aly is undeniable proof of the potential that this organization can unlock, and the drinking public can look forward to reaping the benefits.

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Protect every journey with Pacific Cross Travelsafe Insurance Plan

Pacific Cross offers a variety of packages designed for worry-free travel.

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Pacific Cross Philippines is excited to share significant enhancements to their Travel Insurance business — not only are they offering improved plans and benefits with their new roster of products, but they are also introducing MyTravelsafe, their revamped digital platform, to ensure that comprehensive protection is within easy reach of travelers. 

Whether you are traveling abroad to beat the heat, or looking for a quick beach get-away, Pacific Cross offers a variety of packages designed for worry-free travel.  Whether you’re solo backpacking across Europe, enjoying a family trip at an Asian destination, or having a blast with friends on a weekend excursion, you can trust a Pacific Cross plan to protect you on every journey. Pacific Cross Travelsafe Plans offer a variety of benefits and options — local and international protection, Peso, Dollar and Euro Plans, benefits for single and multi-trips, as well as individual and family coverage, among others. 

The new Pacific Cross MyTravelsafe portal allows travelers to access Pacific Cross offerings online, anytime, anywhere. With the process made more accessible and convenient, clients can be assured they have high-value travel protection at affordable rates right at their fingertips.

This increased accessibility also makes it possible for travelers to access the other key features of their travel insurance like medical treatment benefits, coverage for usual travel inconveniences such as flight and baggage delays, travel insurance for Seniors aged 76 and above, more extensive coverage for loss of gadgets, loss or damage of sporting equipment, mobile phone charges, and trip cancellation, among others.   

Pacific Cross announces these improvements as they are awarded the 2024 Gold Award for the Travel Insurance Category in the Reader’s Digest Trusted Brands.

“We are pleased and honored to be in this league of trusted brands. This award is a testament to our commitment to provide value-for-money travel protection to our clients. Our customers can be assured that we will keep working hard to be worthy of their trust, and that we will use this recognition as motivation to bring continuously improving travel products and services to the market,” says Pacific Cross President & CEO Victor Tanjuakio.

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Hearing from a policyowner who found a lifeline in insurance

For Cerila Espidillon, her insurance plan not only provided financial assistance but also served as a source of strength for her and her family, enabling them to confront the ordeal without worrying about the added burden of debt.

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Life is full of uncertainties, and cancer is one of the toughest challenges families can face. Here, we share the story of one of our policyowners who found a lifeline in the form of insurance.

For Cerila Espidillon, her insurance plan not only provided financial assistance but also served as a source of strength for her and her family, enabling them to confront the ordeal without worrying about the added burden of debt.

Espidillon shares her story of resilience and PRU Love:

“I have been insured by Pru Life UK since 2013. I come from a poor family and saw people borrowing money when they got sick, and people who relied on their children to take care of them. I told my husband that I don’t want our kids to worry about us when we grow older. I knew I made the right decision when I was diagnosed with breast cancer on Valentine’s Day in 2022. Strangely, I didn’t worry and continued with my work here in Dubai. My biggest concern was my kids seeing me sick.

“My friend and agent, Peach, helped me process my claim. It was so fast. I didn’t need to follow up because not long after I gave all my documents, the claim was already in my account. The claim not only helped me pay my hospital bills without going into debt, but also made me feel at ease knowing I am financially covered. I felt the care that Pru Life UK has for its clients. Now I can focus on my recovery and my kids. Insurance policies offer peace of mind and financial protection, especially from unforeseen incidents. If we want a better life, we need to get insurance.”

Espidillon’s story is just one example of how crucial life insurance can be for families, offering peace of mind during difficult times. To keep families protected, Pru Life UK launched PRUHealth FamLove, a yearly-renewable protection plan that shares the critical illness coverage to up to four family members in one policy. 

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Beko introduces new cooking appliance series for Filipino homes

Beko is committed to protect the planet by focusing on healthy living for years, raising awareness and developing energy-efficient products that make healthy living possible and convenient. Like its new line of cooking appliance which was launched at Beko’s “Powering Your Home Back to Back” event held May 9 at Conrad Hotel.

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True to its mission of “healthy living is only possible on a healthy planet,” household appliance provider Beko is committed to protect the planet by focusing on healthy living for years, raising awareness and developing energy-efficient products that make healthy living possible and convenient. Like its new line of cooking appliance which was launched at Beko’s “Powering Your Home Back to Back” event held May 9 at Conrad Hotel.

In the event, Beko showcased its commitment to redefine the cooking experience for Filipino households through the introduction of its new range of cookers which offer style, performance, and functionality for users. These cooking appliances are meticulously crafted to enhance the culinary journey of Filipino families with precision and style.

“With our New Cooking Series, we aim to empower Filipino families to embrace their culinary passion, unleash their creativity, and savor every moment shared around the dining table,” remarked Arel Atakol, regional managing director at Beko Asia Pacific.

Beko is equipped with the latest technological innovation and safety features designed to simplify and enhance the cooking process, keep users safe and meet their needs. For example, Beko’s cookers are energy efficient that can help Filipino families save money on utility bills, and can help users save time and effort in preparing meals. These cookers also have gas safety feature that prevents gas leaks by shutting down the gas supply, assuring user’s home is safe.

Aside from being an energy efficient appliance, Beko cookers also offer features designed to promote health and wellness. Beko cooking appliances feature the SimplySteam technology where ovens do the hard work for users. Available in ovens and freestanding cookers, this self-cleaning technology is a hygienic way of cleaning ovens without the need to scrub the inside.. As part of Beko’s easy cleaning solution, this technology helps soften the burnt-on food and grease along the back and inner walls, making it easier to clean and takes less time than scrubbing the oven clean.

Beko appliances are available at 1st Megasaver, Abenson, AC Marketing, AllHome, Anson’s, Appliance Centrum, Asian Home, Automatic Centre, BHF, Echo Electrical, Fair N Square, Fiesta Appliance Center, Fonts Home appliances, Gloria Bazar, Great World, J Marketing, Jack Trading, JV Valeroso Marketing, K-Alwin’z, Lazada, Lucky 4 City Appliances, Magic Appliance, Manhattan Appliance, Mike’s Department Store, NB Marketing, Ocampo’s Megastore, Our Builders, Plusign Home, POS Marketing, Pricewise, RJ Homes, Robinsons Appliances, Royal Star, RS David Marketing, Savers Appliances, SaveYour Home, Shopee, Solidmark, SM Appliance, SVC, Tiongsan, United Motoaliance, VPR Marketing, and Western Appliance.

This year, Beko will be made available soon in other appliance stores nationwide as it continues to expand its distribution to other retail channels.

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