Product Showcase
Introducing lyf Cebu City
lyf Cebu, Ascott Limited’s property in Visayas, makes a fine addition to the city and has quickly emerged as every traveler’s go-to destination for any occasion. Designed to create and foster a vibrant and connected community, lyf Cebu successfully redefines urban living with its experience-led social approach.

Dubbed the “Queen City of the South,” Cebu is a central economic hub in the Philippines, hosting a variety of industries from information technology and business process outsourcing to shipping and furniture manufacturing. This economic vitality, combined with a welcoming atmosphere, ensures that business travelers have access to a wide range of professional opportunities and resources.
lyf Cebu, Ascott Limited’s property in Visayas, makes a fine addition to the city and has quickly emerged as every traveler’s go-to destination for any occasion. Designed to create and foster a vibrant and connected community, lyf Cebu successfully redefines urban living with its experience-led social approach.
Situated in the bustling region of Cebu, lyf Cebu is more than just a place to stay; it’s a hub where like-minded individuals with different goals and aspirations come together to immerse themselves in the city’s dynamic culture while enjoying each other’s company.
Known for its rich historical heritage, beautiful beaches, and thriving business district, Cebu has become a strategic location for both local and international visitors. As a property under the Ascott name, lyf Cebu upholds the high standards and commitment to excellence for which the brand is often recognized and expected to provide. Ascott’s reputation for delivering exceptional service and innovative living spaces is evident in every aspect of lyf Cebu—the property’s unique ability to enhance the overall city experience by offering a vibrant, community-centric environment truly sets it apart from other residences and living spaces open in the area.
At lyf Cebu, there is an evident commitment to creating a harmonious community space where travelers from all walks of life are invited to share experiences and explore the Philippines together. Its location is strategically situated to offer easy access to the city’s must-see attractions while providing a welcoming and dynamic environment that encourages interaction and personal discovery. Whether you’re a digital nomad, a solo traveler, or visiting with friends, lyf offers a unique blend of comfort and community spirit
While regular tourists only catch a glimpse of what the city may offer, residents of lyf Cebu dive deeper into the local culture and experiences. They engage in authentic interactions, uncover hidden gems, and participate in unique activities beyond the typical tourist itinerary. Whether it’s joining a local festival, learning traditional crafts from artisans, or exploring off-the-beaten-path locations, lyf Cebu ensures that its guests experience the city’s true essence. Through its vibrant social living concept, lyf Cebu transforms each stay into a journey of discovery and connection, encouraging guests to explore Cebu like never before.
From its modern design to its interactive spaces, lyf Cebu is tailored to encourage social connections and cultural exchanges. Guests are invited to enjoy various unique amenities and features that make it easy to connect, relax, and explore the city. Upon arrival, guests are greeted at the Say Hi check-in counter, where a friendly lyf crew ensures a smooth and personalized check-in process. The coworking spaces provide the perfect setting for productivity, blending comfort with functionality. For those looking to socialize and cook, Bond – the property’s social kitchen – offers a communal space to prepare and share meals.
“The social aspect of lyf Cebu is integral to the overall guest experience. By fostering a vibrant, connected community, we ensure that guests not only enjoy their stay but also build meaningful connections and memories that last a lifetime.” Said Joycelyn Agsaway, the Director of Operational Excellence for the lyf brand.
Unwinding after a day of exploring or working is accessible at the Hangout (Mezzanine), where guests can share stories and experiences with fellow travelers. For fitness enthusiasts, Burn (social gym) is fully equipped to help maintain workout routines, while Dip (swimming pool) offers a refreshing escape from the city heat.
lyf Cebu, like all its sister properties, is true to its name and champions the term “Live Your Freedom,” celebrating openness, unique individuality, and creativity, empowering guests who stay true to the life they wish to lead. lyf Cebu City is currently open and ready to welcome guests looking for both a culturally immersive and productive experience.
Product Showcase
Nippon Paint unveils Weatherbond Quartz series
The product launch reflects Nippon Paint’s commitment of producing forward thinking solutions in response to Filipinos’ need of shielding their homes from harsh weather conditions.

Nippon Paint (Coatings) Philippines, Inc., a Japanese-owned paint manufacturer, celebrated a major milestone with the unveiling of Weatherbond Quartz series, the company’s latest innovation in exterior wall paint designed to withstand the country’s tropical climate.
The product launch reflects Nippon Paint’s commitment of producing forward thinking solutions in response to Filipinos’ need of shielding their homes from harsh weather conditions.
Chen Lee Siong, general manager at Nippon Paint (Coatings) Philippines, Inc., said Nippon Paint understands people’s needs so they formulated the Weatherbond Quartz technology designed for Filipino homes to last, built for resilience or that could stand the test of time.
“It’s about understanding the heart of every Filipino home. It’s about recognizing that the walls of our houses hold much more than just structure; they hold memories, values, and dreams. And in a country like the Philippines, with its unpredictable and often harsh weather, we felt a responsibility to develop something special – something that offers unwavering protection, resilience, and a layer of trust that every homeowner can depend on. That’s what the Weatherbond Quartz series is all about,” said Chen Lee Siong.
A premium pure acrylic-based exterior paint, the Weatherbond Quartz series was formulated with quartz minerals into the paint, providing longer protection on exterior walls against rainwater, UV radiation and dirt penetration. The inherently stable structure of quartz provides strong resistance against the alkaline nature of walls and potential acidic elements in the atmosphere, ensuring a finish that not only looks great but also lasts longer. Using this technology, the series provides up to eight to 12 years of protection.
To provide comprehensive protection, the Weatherbond Quartz series offers other key features that include the following: Sunblock Technology which reduces surface temperature by up to 5-degree centigrade and provides UV protection; Keep Clean Technology or protection of walls against dirt penetration, keeping them looking fresh and clean; Color Care Technology or preserving the vibrancy of color to prevent fading, and giving UV protection for long lasting colors; Micro Block Technology that provides protection against fungus and algae; and Fibra Technology (featured in Weatherbond Ultimate) that enhances strength, or creates a resilient shield against cracks, peeling, and general wear and tear.
Specifically designed for exterior walls, the Weatherbond Quartz series is applied using brush or roller and application process recommended by Nippon Paint which involves preparing the surface, applying a sealer or primer coat, and then applying two to three coats of Weatherbond paint.
The new Weatherbond Quartz series is now available at selected Modern Trade stores. Weatherbond Quartz price starts at PhP442 for 1L, PhP1,692 for 5L and PhP4,821 for 15L.
Product Showcase
Cebu Pacific Catering Services (CPCS) pledges to source 100% cage-free eggs across its operations by 2030
“Our commitment to sourcing 100% cage-free eggs by 2030 reflects CPCS’s dedication to aligning with global sustainability standards while maintaining the highest quality in airline catering,” said Sherwin B. Olivar, General Manager at Cebu Pacific Catering Services Inc. “This initiative represents an important step in our ongoing efforts to implement responsible sourcing practices that meet international standards.”

Cebu Pacific Catering Services (CPCS) won praise from international NGO Lever Foundation for committing to sourcing 100% cage-free eggs across its operations by 2030. This commitment aligns CPCS with a growing movement among international airline caterers to advance animal welfare standards in their supply chains.
“Our commitment to sourcing 100% cage-free eggs by 2030 reflects CPCS’s dedication to aligning with global sustainability standards while maintaining the highest quality in airline catering,” said Sherwin B. Olivar, General Manager at Cebu Pacific Catering Services Inc. “This initiative represents an important step in our ongoing efforts to implement responsible sourcing practices that meet international standards.”
A joint venture between MacroAsia Corporation, Cathay Pacific Catering Services of Hong Kong, and MGO Pacific Resources Corporation, CPCS prepares over 2000 meals daily for International flights at Mactan-Cebu International Airport. The company’s commitment follows similar pledges by major airline caterers worldwide, including its partner Cathay Pacific Catering Services in Hong Kong, demonstrating a coordinated industry shift toward more responsible sourcing practices.
“CPCS’s full transition to cage-free eggs demonstrates its strong leadership in sustainability within the airline catering sector,” said Robyn del Rosario, Sustainability Program Manager at Lever Foundation, which worked with the company on developing its new commitment. “Their decision will influence regional supply chains and show how international partnerships can drive positive change in the aviation services industry.”
Cage-free egg production, in which hens are given the freedom to move in open indoor environments, improves animal welfare and significantly lowers food safety risks compared to caged egg production. Exhaustive research by the European Food Safety Authority found that cage-free egg farms are up to 25 times less likely to be contaminated with key strains of salmonella than caged egg farms. The production of caged eggs has been banned across Europe, as well as in the United Kingdom, Canada, New Zealand, Bhutan and parts of India, Australia and the United States. An increasing number of consumers have also been leaving eggs off their plate as the best way to help laying hens.
Product Showcase
Fueling your body’s defense: Why nutrition is key to immune health
To support Filipinos on their daily wellness and help maintain their body’s natural defense, Herbalife will be launching ImmuLift in the Philippines.

Your immune system is your body’s natural defense force—working tirelessly to shield you from viruses, bacteria, and disease. But like any powerful system, it can only function at its best when it’s properly fueled.
According to Dr. Luigi Gratton, Vice President, Office of Health and Wellness Chair, Herbalife Nutrition Advisory Board, nutrition plays a vital role in how well your immune system performs. A poor diet—high in processed sugars and saturated fats, and low in essential nutrients—not only weakens your body’s response to illness, it also makes recovery slower and more difficult. Over time, unhealthy eating habits can lead to chronic conditions like obesity and metabolic disease, which directly compromise immune strength.
This isn’t just theory—it’s an urgent reality. According to the World Obesity Atlas 2025, 38% of Filipino adults now have a high Body Mass Index or BMI. By 2030, the number of adults living with obesity is expected to rise to over 34 million[1]. These figures highlight a growing health crisis—one that underscores the urgent need to strengthen immune health through better nutrition.
The Hidden Power of Your Immune System
“Your immune system is a complex, intelligent network that doesn’t just react to illness – it works proactively to prevent it. It’s made up of billions of specialized cells, each playing a unique role including identifying threats, fighting infections, and repairing damage,” said Dr. Gratton.
He further added that this army of cells can’t operate without the right fuel. That’s where nutrition comes in. To stay strong and responsive, your immune system relies on a consistent supply of nutrients — including protein, healthy fats, fiber, vitamins, minerals, and plant-based antioxidants. Protein helps build and repair immune cells. Omega-3 fats help manage inflammation. Fiber supports gut health, which is closely linked to immune function. And essential micronutrients like vitamins A, C, D, and minerals like zinc and magnesium all play vital roles in keeping your body in balance.
Nutrition That Makes a Difference
We’ve seen how long-term nutrient deficiencies can have widespread health effects. For example, vitamin A deficiency became such a significant issue in many developing countries that the World Health Organization recommended universal supplementation—an intervention the World Bank called one of the most cost-effective in global health.
“Whether it’s vitamins, minerals, protein, or plant-based antioxidants, your body needs a consistent, balanced intake of these nutrients to support your immune system and keep it doing what it does best which is to defend your health, every single day,” concluded Dr. Gratton.
To support Filipinos on their daily wellness and help maintain their body’s natural defense, Herbalife will be launching ImmuLift in the Philippines.
[1] https://data.worldobesity.org/publications/?cat=23#PH
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