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Ciaz in focus

A closer look at Suzuki Ciaz.

Published

9 years ago

January 30, 2017

To be blunt, the first time I “encountered” Suzuki Ciaz was through an ad – there, the model unit was tan-colored (apparently they refer to this shade as “Prime Dignity Brown”) that, at any other time, may look okay, but didn’t do it for me because the shade reminded me of (sorry to say this) poop. So it was with abated breath that I waited for the unit to drive test to arrive (at my tita’s place in BF Resort Village in Las Piñas). A white unit (they call the shade “Pearl Snow White”) arrived, and I was pleasantly surprised that it didn’t look “wedding-y”; it was actually a pretty car (it isn’t drop-dead gorgeous, yes; but it’s not ugly at all).

And so I was exposed to Suzuki Philippines’ entry in the sub-compact sedan segment, the Ciaz.

Ciaz – said to be an acronym for “Comfort-Intelligence-Attitude-Zeal”, and which actually replaces Suzuki’s SX4 sedan – is, to my surprise, a nice looking car, with no out-of-place parts.

On the outside, the car is elegant – e.g. there are no lines out of place/un-sexy edges (making it look even sleek/sporty), unnecessarily large grills (as if calling for attention), unsightly headlights (as if they’re too big for the model; this one has projector-type headlamps), et cetera. Particularly when considered front-facing (complete with the signature Suzuki “S” logo in front), Ciaz looks like an executive sedan.

Inside, the Ciaz continues to be not bad. Some features worth highlighting:

Start with the all-black interior. Some may find this boring, but you know, black=class, at least most of the time. An issue for me here, though, is how easy it is to leave marks on… just about everything. I placed Baliwag chicken (inside a plastic bag inside a supot/paper bag) beside me, and upon removal, the mark left didn’t come off easily (no stains; but removing the mark was tedious).
The gear stick is “supported” by the dashboard – i.e. you can see what gear you’re on right on the dashboard, as opposed to other cars that: A) relies on you “knowing” your car enough to trust your shifting; or B) somewhat forces you to look at the light that appears beside the gear. The somewhat tricky part here is when you’re turning (and may have to change gears), and the dashboard is covered by the steering wheel.
The enhanced leg, head and shoulder room for all occupants (and I mean all). Ciaz claims to be the longest car in its class, measuring 4,490 mm (length), 1,730 mm (width) x 1,475 mm (height), with the car getting an extended wheelbase of 2,650 mm. Particularly when you check the back seats, the space is impressive – it ought to seat three, but four (admittedly slimmer) friends didn’t find the back tight at all. There are minute details worth mentioning – e.g. rear headrests don’t adjust – though these become trivial/appear like we’re nitpicking, considering that the back also has an armrest (as needed).
A keyless push start system – i.e. “Look, ma, no keys!”.
An Android OS-based multimedia system with mirror-link capability and GPS navigation (As a friend said, “It’s like having a tablet there.”). It’s not iPad-fast (or since it’s Android, Samsung-like); but considering that other at-par cars aren’t even touchscreen equipped, can’t complain on this one.
The trunk space isn’t bad – e.g. I carried three sacks of gravel (over 15 kilos per bag) alright; and another time, a bicycle (with the wheels removed) fitted inside nicely (plus some bags). Forget trunk space flexibility, nonetheless, since the rear seats don’t fold in any way.
Equipped with dual SRS airbags and ABS with EBD (on all variants).
It even has a heater – sorta (initially) out of place in a tropical country, though coming in handy when heading to places like Tagaytay or Baguio City.

Ciaz is powered by Suzuki’s K14B 1.4-liter 4-cylinder engine, and come with VVT (variable valve timing; with the VVT emblazoned at the side of the car) to generate up to 92 horsepower at 6,000 rpm and 130 Nm of torque at 4,000 rpm. Obviously depending on the variant, the engine can be mated to either a 5-speed manual or 4-speed automatic.

But for me, more than the nimble performance, Ciaz also fares well because it offers a quiet(er) and smooth(er) ride. If you’re heading to Las Piñas coming from Pasay/Baclaran via Coastal, and turn right at BF Resort Drive at Casimiro/Alabang-Zapote, you’d encounter oh-so-many humps (not to mention potholes). Braving these (humps and potholes) didn’t bother me (and my passengers) at all. Turns aren’t problematic either (stable and quite sharp).

It’s this quietness that I also remember even in longer drives (e.g. Tagaytay) – though as my cousin (who also tried the unit) said, “this calm is tricky” as it “could cocoon you into a false sense of being secured”. More than once, I got a sense that Ciaz is a lightweight car (curb weight is 1,010-1,040 kilograms) because I could “feel” big (e.g. trucks) or speeding (e.g. jeepneys driven by barumbado drivers) vehicles “pushing” me, so that I had to cut speed (then at 80kph). And you know that oft-repeated stories about smaller cars, that when you reach a certain speed, your control over it lessens faster, too? I had some moments like those in Ciaz, too…

Fuel use isn’t fixed. In ideal (and I’d say often city driving) conditions, just as when I received the unit, the dashboard boasted that consumption is at 8.8L/100 km. Driving around the city (e.g. from Las Piñas to Quezon City), this went to 8.1L/100 km. And on the way to Tagaytay, this went up to 9.1L/100 km. I’d say more than acceptable…

To sum up, this isn’t gonna be on everyone’s must-have car (particularly with cars fast mimicking tech goods, with newer units released before you can say “HELLO!”). There’s bound to be a model (or two, or three – depending on needs and budgets) that one would want to get hold of. But having said this, Ciaz is not at all a bad car particularly in its category. Sleek (even sexy), not-a-bad performer, no voracious gas guzzling, et cetera, it’s not surprising for Ciaz to be noticed. And so, yes, I do see you Ciaz…

The Suzuki Ciaz is available in five colors (Pearl Snow White, Metallic Star Silver, Metallic Mineral Grey, Pearl Super Black, and Prime Dignity Brown), and sell for P738,000 (GL M/T), P773,000 (GL A/T), and P888,000 (GLX A/T).

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M.D. dela Cruz Tan, MDC

M.D. dela Cruz Tan is the founder of Zest Magazine. And no, the initials (i.e. M.D.) do not make him a "medical doctor" (as many have erroneously thought in the past); he is actually a graduate of Bachelor of Arts (Communication Studies) of the University of Newcastle in New South Wales Australia (just don't ask when, he says), and Master of Development Communication from the University of the Philippines-Open University. He can: photograph, do artworks with mixed media, write (of course), shoot flicks, community-organize, facilitate, lecture, research (with pioneering studies under his belt)... this one's a multi-tasker, who is even conversant in Filipino Sign Language. Cross his path is the dare (read: It won't be boring).

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Sarap ng Pasko, Sarap ng Purefoods

Purefoods helps families celebrate cherished traditions, new additions this holiday season.

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3 months ago

December 19, 2025

ZestMag.com Staff

In a country of more than 7,600 islands, Christmas in the Philippines is celebrated in many ways, varying across the regions through traditions that have remained through generations, along with new iterations that reflect the growing diversity among Filipino families.

Today’s Christmas celebrations in Filipino households range from grand gatherings among extended families, along with OFW households, dual-income no kids (DINKs) couples, single parents, and same-gender partners who are marking the season in their own meaningful way. Through it all, the desire to gather, to share, and to connect remains at the heart of each celebration.

Feast for Filipino families

This holiday season, Purefoods recognizes both the traditions that have been passed down through generations, along with the new meaningful ones that we create along the way. Around the Noche Buena table, families remember the Christmases past, while embracing the present, and celebrating what brings them together.

Whether its recipes that have been handed down through many generations, or new dishes to celebrate the joy of togetherness, Purefoods provides a wide range of products to make every holiday meal more memorable.

As a legacy brand with generations-long trusted consistency in quality and taste, Purefoods products have long been a part of occasions that matter most to Filipino families. The different Purefoods products help make homecooked Noche Buena feasts easier and more enjoyable. What’s more, the products are easily available in supermarkets, groceries, and markets to support different regional traditions and unique family celebrations across the country.

As part of its mission to spread Christmas cheer, Purefoods turned the homecoming of OFWs into a full-blown holiday celebration this December, taking center stage at the newly refreshed Ninoy Aquino International Airport Terminal 3 just as its new facilities officially opened. Seizing this landmark moment, the “Sarap ng Pasko, Sarap ng Purefoods” installation at the Arrival area and a dazzling LED display at the new Mezzanine Food Hall transformed the terminal into a festive gateway home, filling arrivals with warmth, joy, and inspiration to create new Christmas memories with their loved ones through food.

Food that is lovingly prepared and joyfully shared is at the core of every Christmas celebration. No matter how Filipino families celebrate, Purefoods helps bring the joy of the season to every table.

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Christmas reunions made more joyful with Magnolia Chicken Timplados, #SarapMadeEasy

Magnolia Chicken Timplados makes meals that are easy to prepare and comes in flavorful options, removing the stress out of meal preparation. Just cook and it’s ready to be served in minutes.

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With the Christmas season in, one of the most anticipated moments for many people is the Christmas reunion – a time when family and friends gather to celebrate and reconnect. However, the idea of preparing a delicious Christmas feast can be overwhelming and can lead to stress. Between planning the menu, grocery shopping, and cooking, it’s easy to feel like the holidays are more about hustle than a joyful celebration.

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Fried Chicken: Magnolia Fried Chicken delivers golden, delicious and crispy goodness right to your Christmas table. A classic favorite because it is simple yet celebratory, Magnolia Fried Chicken captures the heart of Christmas cooking: togetherness, indulgence, and the joy of sharing something made with love. It is perfect for family feasts or holiday get-togethers with friends because it’s pre-marinated, just coat with breading and deep fry. It saves a lot of time and energy, keeping your cooking hassle-free.

Smoked Pepper Roasted Chicken: What better way to enjoy the holidays than by savoring an aromatic, hearty roasted chicken? Magnolia Smoked Pepper Roasted Chicken brings a classic favorite to an entirely new level! What makes it special is its bold yet balanced flavor – the smoky aroma mingling with sweet, caramelized skin, the sharp bite of pepper meeting the natural richness of roast chicken. It’s simple enough for a weeknight dinner yet sophisticated enough for entertaining guests. There’s no need to worry about the tiresome task of seasoning the chicken and marinating overnight, as it can be cooked straight in the oven or air fryer. It is a special delight for everyone to enjoy, especially during gatherings around the table with loved ones.

With ready to cook Magnolia Chicken Timplados, it’s possible to enjoy a delectable holiday meal without the chaos of traditional cooking. Sarap Super Moms and Timplanners can spend less time worrying about the kitchen, leaving more time to create happy and unforgettable moments to cherish with loved ones.

Lasapin ang #SarapMadeEasy meals this Christmas with Magnolia Chicken Timplados! #CountlessMomentsEndlessGoodness

To learn more about Magnolia Ready-to-Cook Chicken Timplados, visit magnoliachicken.com or follow Magnolia Chicken on social media.

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Sip the magic of Christmas with Seattle’s Best S’mores Ghirardelli Collection

Each drink captures the comforting spirit of Christmas with rich chocolate indulgence and a touch of sweetness that feels like a cozy holiday hug.

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ZestMag.com Staff

There’s something about S’mores that brings people together—melting chocolate, toasted marshmallows, and moments that feel like home. This holiday season, Seattle’s Best Coffee and Ghirardelli are turning that warmth into a cup with the S’mores Collection Made with Ghirardelli. Each drink captures the comforting spirit of Christmas with rich chocolate indulgence and a touch of sweetness that feels like a cozy holiday hug.

Starting November 2025, chocolate lovers can indulge in this limited-edition collection in Seattle’s Best Coffee stores nationwide and via GrabFood and FoodPanda.

What Makes the S’mores Collection Special?

A Taste of Comfort – Inspired by the familiar joy of S’mores, each drink blends marshmallow sweetness, velvety chocolate, and bold coffee warmth for that fireside feeling—no campfire needed.

Premium Collaboration – Made with Ghirardelli’s signature chocolate and Seattle’s Best bold espresso, delivering a smooth, indulgent coffee experience that feels festive and luxurious.

Crafted for Every Craving – From hot to iced to blended, there’s a S’mores drink for every holiday mood, perfect for sharing cozy moments or treating yourself to something special.

Find Your Perfect Holiday Match

Whether you’re sipping by the tree, catching up with friends, or gifting yourself a well-deserved break, there’s a S’mores Collection drink for every kind of Christmas craving.

Hot S’mores Ghirardelli – Cozy up with this comforting blend of Ghirardelli chocolate powder, rich espresso, and creamy marshmallow meringue, topped with a dark chocolate drizzle and crushed graham cracker. It’s Christmas warmth in a cup.

Iced S’mores Ghirardelli – A refreshing yet indulgent twist that combines bold espresso, Ghirardelli chocolate, and half & half over ice, finished with marshmallow meringue and a graham cracker crunch.

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Make Your Holidays Sweeter

The Seattle’s Best Coffee x Ghirardelli S’mores Collection is available for a limited ti

me in all Seattle’s Best Coffee stores nationwide and via GrabFood and FoodPanda.

Indulge in the rich, chocolatey comfort of the holidays—warm, bold, and oh-so-delightful with every sip of Seattle’s Best Coffee’s S’mores Collection.