{"id":10441,"date":"2025-07-15T10:58:40","date_gmt":"2025-07-15T02:58:40","guid":{"rendered":"https:\/\/zestmag.com\/online\/?p=10441"},"modified":"2025-07-15T10:58:42","modified_gmt":"2025-07-15T02:58:42","slug":"sassa-opens-standalone-store-in-festival-mall","status":"publish","type":"post","link":"https:\/\/zestmag.com\/online\/sassa-opens-standalone-store-in-festival-mall\/","title":{"rendered":"Sassa opens standalone store in Festival Mall"},"content":{"rendered":"\n

Located on the Upper Ground Floor of Festival Mall\u2019s West Wing the store features a vibrant, modern space that showcases Sassa\u2019s full lifestyle range\u2014from swimwear and activewear to intimate wear. With bold blue accents, clean lighting, and organized display zones, the store offers a fresh, inviting atmosphere for every Sassa Girl.<\/strong><\/p>\n\n\n\n

Compared to traditional department store counters, the standalone store provides more space, better privacy, and a more relaxed shopping experience. Customers can now enjoy a wide selection of styles, with more options to mix and match. The open layout also makes it easier to try on pieces and do personal styling sessions with comfort and convenience.<\/p>\n\n\n\n

For the first time, Sassa brings together all its core collections in one space\u2014designed not just for shopping, but to create a closer, more meaningful connection with the women it was made for.<\/p>\n\n\n\n

A Strategic Step Closer to Every Filipina<\/strong><\/h2>\n\n\n\n

Recognizing the need to connect more closely with its growing community, Sassa opened its very first standalone store as a way to bring the brand experience directly to its customers\u2014outside the usual department store setup.<\/p>\n\n\n\n

\u201cThis store is more than just a physical space\u2014it\u2019s a statement of who we are and how far we\u2019ve come,\u201d shares Raiza Limpiada, Marketing & Ecommerce Manager of Sassa. \u201cAfter more than two decades of being mainly found in department stores, we wanted to create a space that brings us closer to the Filipina\u2014somewhere she can truly feel what Sassa is all about. We’re not just a local brand anymore\u2014we’re becoming a true lifestyle partner.\u201d<\/p>\n\n\n\n

After a remarkably strong year of double-digit growth, Sassa is excited about what\u2019s ahead with the opening of its Festival Mall store. The brand is aiming for a 40-50% boost in sales compared to its usual numbers.  <\/strong>More importantly, it looks forward to seeing customers spend more time exploring the space, discovering new favorites, and enjoying a more personal shopping experience\u2014all part of Sassa\u2019s journey to grow and connect more deeply with Filipinas in the local fashion scene.<\/p>\n\n\n\n

\u201cOur goal is simple,\u201d Raiza adds. \u201cWe want to build real relationships, make every visit memorable, and grow alongside our customers. This store is just the beginning.\u201d<\/strong><\/p>\n\n\n\n

<\/a>Unveiling the Latest Retail Experience<\/strong><\/h2>\n\n\n\n

To celebrate this milestone, Sassa hosted a grand opening event attended by brand executives and loyal fans. The festivities included a ribbon-cutting ceremony, store tours, and exclusive first-day offers\u2014creating a memorable experience for early shoppers.<\/p>\n\n\n\n

Guests enjoyed limited-time promos, gift-with-purchase deals, and a sneak peek at exclusive styles available only at the Festival Mall store\u2014highlighting the brand\u2019s move toward a more stylish, personalized approach.<\/p>\n\n\n\n

With more standalone locations planned, Sassa Festival Mall is just the start. As the brand grows alongside its community, it remains committed to helping every Filipina feel confident and stylish\u2014wherever they go, whatever they do, and in every aspect of their lifestyle.<\/p>\n\n\n\n

Experience the Sassa difference for yourself\u2014visit our new Festival Mall store today! Follow @sassa_ph<\/a> on Instagram and @sassa.ph on Facebook<\/a> and TikTok<\/a> for updates.<\/p>\n","protected":false},"excerpt":{"rendered":"

Compared to traditional department store counters, the standalone store provides more space, better privacy, and a more relaxed shopping experience. Customers can now enjoy a wide selection of styles, with more options to mix and match. The open layout also makes it easier to try on pieces and do personal styling sessions with comfort and convenience.<\/p>\n","protected":false},"author":3,"featured_media":10442,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[563,2241,2208,2508],"class_list":["post-10441","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty-and-fashion","tag-fashion","tag-fashion-goods","tag-fashion-tips","tag-sassa"],"_links":{"self":[{"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/posts\/10441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/comments?post=10441"}],"version-history":[{"count":1,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/posts\/10441\/revisions"}],"predecessor-version":[{"id":10443,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/posts\/10441\/revisions\/10443"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/media\/10442"}],"wp:attachment":[{"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/media?parent=10441"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/categories?post=10441"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zestmag.com\/online\/wp-json\/wp\/v2\/tags?post=10441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}