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Study highlights the importance of heart health for preventing diabetes

While genetics do contribute to the probability of developing type 2 diabetes, the findings indicate that maintaining healthy lifestyle habits, and especially having a healthy body weight, can help lower the lifetime risk of the condition.

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Heart healthy middle-aged adults are less likely to develop type 2 diabetes during their lifetime, according to a study published on World Heart Day in the European Journal of Preventive Cardiology, a journal of the European Society of Cardiology (ESC).

The research found that the importance of favorable cardiovascular health was apparent regardless of an individual’s genetic likelihood of developing type 2 diabetes. Favorable cardiovascular health was defined as having a healthy body weight, blood pressure, and cholesterol, not smoking, eating a balanced diet, and being physically active.

It is estimated that 463 million adults have diabetes and that 10% of global health expenditure is spent on the condition (USD 760 billion).

Study author Dr. Fariba Ahmadizar of Erasmus University Medical Centre, Rotterdam, the Netherlands, said: “While genetics do contribute to the probability of developing type 2 diabetes, the findings indicate that maintaining healthy lifestyle habits, and especially having a healthy body weight, can help lower the lifetime risk of the condition.”

The study included 5,993 participants of the population-based Rotterdam Study who were free of type 2 diabetes at baseline. The average age was 69 years and 58% were women. Participants received a cardiovascular health score of 0 to 12 according to body mass index, blood pressure, blood cholesterol, smoking status, diet and physical activity at baseline, with higher scores corresponding to better cardiovascular health. Participants were then divided into three categories of cardiovascular health according to their score: poor (0-5), intermediate (6-7) and ideal (8-12).

To assess genetic predisposition to type 2 diabetes, the researchers used 403 independent genetic variants related to the condition to calculate a genetic risk score. Participants were then categorised as low, intermediate or high genetic risk according to their score.

A total of 869 individuals developed type 2 diabetes during 69,208 person-years of follow-up. The researchers estimated and compared the lifetime risk for type 2 diabetes within the cardiovascular health and genetic risk categories.

Looking at cardiovascular health alone, the researchers found that the remaining lifetime risk of type 2 diabetes was lower in those with better heart health. For example, at age 55, participants with ideal cardiovascular health had a 22.6% risk of developing type 2 diabetes in their lifetime, compared to 28.3% and 32.6% risks for those with intermediate and poor cardiovascular health, respectively.

When genetic risk was taken into account, the lifetime risk for type 2 diabetes was still lower in those with better cardiovascular health. At age 55, for example, the remaining lifetime risk of diabetes in the high genetic risk group was 23.5% for those with ideal cardiovascular health, compared to 33.7% and 38.7% for those with intermediate and poor cardiovascular health, respectively. The same relationships were seen within the low and intermediate genetic risk groups.

Dr. Ahmadizar said: “Our results highlight the importance of favorable heart health in preventing type 2 diabetes among middle-aged adults regardless of whether they are genetically at high or low risk of the condition. In other words, a healthy lifestyle is associated with a significantly lower risk of type 2 diabetes within any genetic risk category. The findings applied equally to men and women and indicate that healthy habits in midlife are an effective strategy for avoiding diabetes later on.”

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Pru Life UK named International Life Insurer of the Year

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Insurance Asia Awards, one of the prestigious recognition programs honoring the most outstanding insurance companies in Asia Pacific, cited Pru Life UK as the International Life Insurer of the Year – Philippines for the third year. The award-giving body recognized Pru Life UK’s innovations, new products, strategic partnerships, and community investment initiatives related to youth financial literacy, climate health risk management, and OFW protection.

“We are deeply honored to receive this coveted award for the third time in a row. Our heartfelt thanks to our employees, agency force, distribution partners, and more especially, our loyal customers for this remarkable feat,” said Allan Tumbaga, Pru Life UK Executive Vice President and Chief Customer & Marketing Officer.

Adding to its growing list of accolades, Pru Life UK was also conferred with a Bronze Stevie at the recent Asia-Pacific Stevie Awards for the Innovation in Internal Corporate Events category. The Byaheng PRU Engagement Program, a project of its Employee Welfare Committee, has been instrumental in fostering collaboration among employees from various divisions and empowering over 900 full-time employees to lead their own company-wide initiatives for growth and success.

Empowering Filipinos through financial inclusion and affordable protection

Over the past years, Pru Life UK has championed financial awareness, literacy, and inclusion among Filipinos through innovative insurance products.

One such product, PRUHealth FamLove, is a pioneering critical illness protection plan that covers up to 4 family members in a single policy, including adopted families, cohabiting couples, and same-sex partners.

Furthermore, through strategic partnerships with popular e-commerce platforms GCash and Shopee, Pru Life UK has made bite-sized insurance products even more accessible to its customers.

“These recognitions inspire us to continue fulfilling our commitment to helping more Filipino families live healthier and wealthier. With our over 40,000 digitally empowered agency force, we remain dedicated to putting our customers at the heart of everything we do by providing inclusive and affordable products addressing their diverse needs,” said Tumbaga.

These awards mark another milestone for Pru Life UK as Prudential plc, its parent company, celebrates its 175th anniversary, including 100 years in Asia.

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Pru Life UK, Prudence Foundation partner with ASSIST for Project Padayon

The project which is funded by Prudence Foundation’s COVID-19 Recovery Grant aims to help uplift the lives of residents of Bantayan Island, Cebu through a series of community-based training and development programs.

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Pru Life UK and Prudence Foundation, the community investment arm of Prudential plc in Asia and Africa, have joined hands with the Asia Society for Social Improvement and Sustainable Transformation (ASSIST) for Project Padayon Bantayan Island.

The project which is funded by Prudence Foundation’s COVID-19 Recovery Grant aims to help uplift the lives of residents of Bantayan Island, Cebu through a series of community-based training and development programs.

“We’ve been supporting the Bantayan Island community for almost a decade now and we are happy to see how it has grown. With Project Padayon, we are positive that it will bring transformative improvements, enabling the residents to thrive in multiple aspects of their lives,’’ says Marc Fancy, Executive Director, Prudence Foundation.

Project Padayon will run from 11 July to 1 December 2023 and include workshops focused on micro, small, and medium enterprises (MSMEs) empowerment, family health and nutrition, jobs and careers, disaster risk preparedness, and climate change resilience. Participants will receive modules that will be cascaded to up to 2,000 students and community members.

“We are grateful for the opportunity to partner once more with Pru Life UK and Prudence Foundation. This partnership aims to empower the residents of Bantayan Island through a comprehensive learning program that will touch on different topics like financial well-being, health, and disaster resilience to help them prepare for the future,’’ says Francis Macatulad, Executive Director, ASSIST.

The project will culminate with an appreciation and recognition program in December, followed by a Pamaskong Handog with Habitat for Humanity communities that Pru Life UK and Prudence Foundation helped build after typhoon Yolanda

Transforming lives in Bantayan Island

The project was launched at Beach Placid Resort in Santa Fe, Cebu and was attended by local government unit representatives and community leaders of Bantayan Island.

“We are happy to be back in Bantayan Island and see familiar faces. At Pru Life UK, it is our mission to help Filipinos get the most out of life. This project is a big opportunity for us to fulfill our commitment to help Filipinos lead healthier and wealthier lives,’’ says Gizelle Camua, Vice President for Community Investment and Advocacy, Pru Life UK.

Close to 100 micro-entrepreneurs joined a workshop with the theme “MSME Empowerment.” Attendees received modules on business management, finance, and digital marketing materials, which will also be cascaded to 1,000 other micro-entrepreneurs. They also learned best practices from young local entrepreneurs that shared their real-life experiences.

In addition, over 80 mothers with their newborns were given free PRUMedCare Select Infectious Disease coverage plan as part of the PRUBabies campaign. The coverage offers cash assistance for diagnosis and death due to any of the four common types of infectious diseases: dengue, typhoid, measles, and malaria.

Propelling impactful conversations

Project Padayon is a continuing initiative rooted in Pru Life UK and Prudence Foundation’s commitment to developing Filipino lives through impactful conversations on the importance of financial literacy and health awareness.

Pru Life UK has been actively involved in aiding Bantayan Island since 2013 by means of humanitarian initiatives, including gift-giving programs, the provision of essential food packages, and the establishment of water supply networks alongside the deployment of portable ultrasound machines.

The same year, Pru Life UK and Prudence Foundation launched Build Better Now. The project brought PRUVolunteers all over Asia and the United Kingdom to build 126 disaster-resilient homes and disseminate 183 motorized boats with fishing nets and 140 cycle pedicabs to Yolanda survivors on the island. Build Better Now ran until 2017 and earned the Award of Merit under the Communications Management – Corporate Social Responsibility category.

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RLC Residences gets global recognitions in Dubai

The awards also came in time for the brand’s efforts to expand its network in Dubai, as RLC Residences prepares to open its new office in the city. This strategic move aims to provide delightful customer service to investors and homebuyers in the Middle East region who have long supported the brand and its projects.

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In a promising kickoff to the month, the residential division of Robinsons Land Corporation, RLC Residences, has clinched two prestigious awards for its dedication to constructing beautiful, well-designed condominiums in the Philippines.

Dubai-based International Business Magazine Awards hailed RLC Residences as the recipient of Real Estate Developer of the Year Philippines and Best Property Development Company in the Philippines 2023 during its recent awarding ceremony at Atlantis The Palm, Dubai. The annual awarding ceremony honors the extraordinary accomplishments of companies from various sectors such as real estate in the Middle East, Europe, Asia, Africa, and America.

“It is an honor to receive international recognitions like these for RLC Residences. We are proud of the work that we do and of our commitment to building nurturing condo spaces so our homeowners can design and live their best lives. Thank you so much, International Business Magazine Awards, for recognizing our efforts to Raise, Live, and Connect not just here in the Philippines but also in other parts of the world,” says Karen Cesario, RLC Residences Senior Director, Marketing Head and Chief Integration Officer.

The awards also came in time for the brand’s efforts to expand its network in Dubai, as RLC Residences prepares to open its new office in the city. This strategic move aims to provide delightful customer service to investors and homebuyers in the Middle East region who have long supported the brand and its projects.

Now in its 6th year, the International Business Magazine Awards annually highlights the exemplary endeavors of corporations that consistently demonstrate exceptional leadership abilities. This UAE-based online publishing company continuously strives to acknowledge and appreciate the hard work and dedication to achieving success in the competitive world of international business.

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