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Rediscover Japan from a historic Gassho home in World Heritage Site Gokayama, now on Airbnb

This summer, Airbnb is offering guests the opportunity to experience this World Heritage Site in a way no one else has in over 20 years – with an overnight stay in one of its historic homes.

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Situated on the shores of the Sho River and surrounded by high, rugged mountains, the nine-home village of Suganuma is one of the most beautiful and charming places in Japan. It is also one of the country’s best kept secrets.

This summer, Airbnb is offering guests the opportunity to experience this World Heritage Site in a way no one else has in over 20 years – with an overnight stay in one of its historic homes.

With great support from Nanto City and the Nakashima family – fifth generation locals – are listing their centuries-old, thatched-roof house on the platform, Airbnb will enable guests to explore Suganuma village in an incredibly authentic way.

Following three years of travel restrictions, lockdowns and isolation, locals and travelers alike are seeking connection with the world around them. In a recent survey[1], over 60 percent of respondents said they felt traveling on Airbnb provided a closer connection to the local culture than staying in a hotel or resort. Often regarded as a “hidden village” because it is without tourist accommodations (and typically, only residents are permitted to enter after dusk), Suganuma is a cultural time capsule. This unique Airbnb stay offers guests the opportunity to experience the village in a way that upholds its traditions and preserves its heritage for generations to come. 

The village’s Gassho-zukuri style farmhouses, like the Nakashimas’ family home, are particular to the region, with their pitched, thatched roof structures enabling these homes to withstand heavy winter snowfall and the test of time. The thatching technique is a local tradition that requires a great deal of time and effort, so locals work together based on the system of yui, the spirit of mutual support, in which Suganuma and its preservation are rooted.

“We are honored to offer a truly unique experience in Suganuma village, a World Heritage Site, through our collaboration with Airbnb. The rich history and vibrant culture of this charming small town, coupled with the warm hearts of the people who live there, will make for a fascinating and restorative stay. We hope this campaign brings attention to this beautiful destination for both Japanese residents and guests from around the world,” stated Mr. Mikio Tanaka, Mayor of Nanto City, Toyama Prefecture.

“I am delighted to open my family’s home for a unique stay that will enable guests to enjoy the traditional life of our beautiful village of Suganuma. Through our collaboration with Airbnb, my family and I look forward to providing guests with unique experiences that have been part of our village for centuries,” commented Mr. Shinichi Nakashima, Airbnb Host.

About the stay

A beautiful example of living in harmony with nature, Suganuma is a feast for both the eyes and the soul. The Nakashima family are proud to invite one group of two guests* to see their peaceful valley for themselves for a two-night stay from July 17 – 19, 2023 for $0** – a nod to the priceless nature of the experience.

During their stay, guests will:

  • Enjoy a traditional welcome tea and local dishes prepared by Mr. Nakashima including Gokayama tofu, mountain vegetables and freshly-caught river fish.
  • Learn about local traditions that have been sustained for centuries, such as the making of washi, a paper made of local fiber, and the creation of sasara, a traditional instrument featured in one of the region’s oldest folk songs.
  • Enjoy a magical evening light show and folk song experience, where locals illuminate their traditional homes and local song and dance is showcased.
  • Participate in a hands-on workshop crafting thatched roofs emblematic of local Gassho-zukuri building techniques.
  • Explore the sanctity of the village’s lush surroundings with a relaxing guided bike ride.

To facilitate disconnecting from technology and reconnecting with nature while on site, guests will receive a “Disconnect to Connect” kit that includes a  stationary set made of traditional washi paper, an instant camera and local aromatherapy kit. 

How to book

Those interested in exploring one of Japan’s hidden gems like a local can request to book this stay beginning Friday, June 30 at 9 a.m JST (Thursday, June 29 at 8 p.m. ET) at airbnb.com/gassho.

Guests are responsible for their own travel to and from Suganuma village, and should note that this stay’s rules require following applicable local rules and guidelines as well as Airbnb’s COVID-19 Safety Practices, which will include wearing a mask and practicing social distancing when required by local laws or guidelines. On-site staff will also comply with local rules and guidelines while on-site, and will abide by our five-step enhanced cleaning process.

Interested in becoming an Airbnb Host? Learn more at airbnb.com/host.

*This two-night stay is available for one participant and their fellow guest and is not a contest.

**Inclusive of taxes and fees

Airbnb is closely monitoring Japanese COVID-19 infection rates and government policies. Airbnb will determine if it is necessary to cancel the stay.


[1] Airbnb users surveyed between December 2022 and March 2023. From over 19,000 respondents.

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Destinations

Coffee-craving with rice meals on the side at Foam Coffee

The search for a good cup of coffee is what led us to Foam Coffee, which – it must be pointed out – is more of a resto than a café.

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Baguio City has always been a must-visit place for foodies, thanks to the many culinary offerings from the Cordillera region (think pinikpikan, etag and binaod, among others). But – whether you agree with us or not, particularly since you may know some venues we don’t – one of the biggest challenges we encountered was looking for good kape.

The search for a good cup of coffee is what led us to Foam Coffee, which – it must be pointed out – is more of a resto than a café.

So, how was our visit to Foam Coffee?

@outragemag Looking for #kape in #FoamCoffee in #Baguio, only to end up eating not-cheap #ricemeals ♬ original sound – Outrage Magazine

Una, this is easy to locate, as it’s right across the city hall of Baguio.

Ikalawa, the place itself is sterile-looking. Yep, maaliwalas siya (it’s airy), newly-furnished, is clean, and so on. But when we were there, it also felt quite impersonal, and didn’t feel like a community café or something.

Ikatlo, this is a self-service and CLAYGO (clean as you go) venue. Meaning, you won’t really engage with the staff as they’re there just to take and then give you your order, and then clean up after you if you failed to follow the CLAYGO policy. This adds to the making of this place as impersonal.

And ika-apat, how were the offerings?

So… the original intent was to grab coffee since this was repeatedly highly ranked by reviewers. Alas, the ₱120 Americano was, to start, not even that warm anymore when served. And taste-wise, it was almost like it was watered down.

The rice meals that we ended up also trying were actually not bad. The ₱230 Orange Chicken (orange-glazed chicken with rice) tasted… orangey, sweetish and yet citrusy. The ₱270 Bulgogi Tapa (thinly sliced Korean beef that’s marinated in sweet and salty soy in garlic butter, with rice and eggs), meanwhile, was sweet and savory. The rice in both dishes was good, too; flavorful so that even sans the toppings, already a meal.

For us, if there’s one issue with the rice meals, it’s the size of the servings. Particularly the ulam (viand). You will not get a lot. Which, for us, makes this place a somewhat pricey silog-like venue.

Foam Coffee has a market – e.g. check those who study while there. This is understandable even with the place’s limits. But we’re off elsewhere… perhaps in search of good coffee, as businesses should have if they use the word in their business name.

So off we go in search of more lafangan venues…

Foam Coffee is located at Upper G/F Travelite Hotel, Shuntug St., Baguio City. For more information, contact 0977 602 3750.

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Destinations

Faith, fanaticism, and everything in between in Manaoag

The Minor Basilica of Our Lady of the Rosary of Manaoag, also known as the Manaoag Church, is quite popular, attracting over 5.73 million visitors in 2024 alone. We #LGBT checked while in search of faith…

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The Minor Basilica of Our Lady of the Rosary of Manaoag, also known as the Manaoag Church, is quite popular, attracting over 5.73 million visitors in 2024 alone. But this should not be surprising since this Roman Catholic church in Pangasinan isn’t just a religious site, but is also valuable culturally and artistically.

Here are some observations from us.

@outragemag #LGBT and looking for #faith in #manaoagchurch in #Pangasinan ♬ original sound – Outrage Magazine

Una, placed under the jurisdiction of the Archdiocese of Lingayen-Dagupan, this place is historical. The original shrine was founded in 1600, with construction of the church started in 1882 and completed around 1911-12.

Ikalawa, there are must-check architectural features – e.g. the central retablo, completed by the Tampinco Atelier of Manila incorporates Baroque columns from the 18th-century altar.

Ikatlo, the late Pope Francis raised the shrine to the status of a Minor Basilica in 2014. This means that it has a special bond with the Pope.

Ika-apat, it is home to the statue of Our Lady of Manaoag, a 17th-century ivory and silver image of the Virgin Mary with the child Jesus. This was brought to the Philippines from Spain via the Manila galleon trade from Acapulco, Mexico by one Padre Juan de San Jacinto.

Miracles attributed to Our Lady of Manaoag are numerous – e.g. the church being saved from the Japanese attacks during World War III, rain during droughts, and so on. Some of these miracles are depicted in murals in the church.

And ika-lima, there are manifestations of the merging of pre-Christian with Roman Catholic beliefs. Outside the church, for instance, there are vendors selling the Sto. Niño with that big phallus, lucky charms along with those anting-anting, and gayuma sold in brown bottles.

No matter the appeal, this isn’t for everyone. For instance, the commercialization of faith is quite blatant (such as the selling of those merch), and it could be a real turn-off. Also, security can be O.A. tight – e.g. there may be times when this could feel unwelcoming, such as when the security guy approached us to enumerate what’s allowed or not allowed inside the establishment. Jesus himself, I’d say, could be questioned in churches like this because of how he looked and how he acted.

But if in the area, you may want to drop by. Particularly since the locality does not have much to offer touristy-wise anyway. Your search for faith can be your key to discovering this historical, artistic and… yeah, religious gem.

The Minor Basilica of Our Lady of the Rosary of Manaoag is located on M. H. del Pilar Street, Manaoag, 2430 Pangasinan.

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Destinations

In an airy Baguio café via Rebel Bakehouse

When you check lists of places for foodies, many of the same venues are mentioned… and one of those is Rebel Bakehouse. We checked if it’s worth a try.

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Baguio City has become a must-visit location for those looking for good – or at least well-promoted – restaurants. But we noted that when you check lists of places for foodies, many of the same venues are mentioned… and one of those is Rebel Bakehouse.

We checked the branch right beside the Baguio Cathedral of Our Lady of Atonement, and… how was it for us?

@outragemag #LGBT checking #RebelBakehouse in #Baguio to ascertain if it's a good alternative to #starbucks, #CBTL ♬ original sound – Outrage Magazine

Una, the place is tricky to find… at least for non-churchgoers. We actually thought it’s in some street parallel to the church; instead, it’s actually right inside the church’s compound.

Ikalawa, if there’s a word to describe the venue, it’s maaliwalas (airy). The venue is divided into spots – e.g. there’s the upper floor, the inside, and the seats outside. Since Baguio City can still get cool, or even cold, open-air din siya, though this also means that flies from outside can (and do) enter the premises.

Ikatlo, the workers are chill. If asked, they can elaborate on what’s being offered; otherwise, if you don’t engage with them, they’re typical café staff… there but not there.

Ika-apat, how was the food? TBH, since we just came from a heavy meal, we just tried some of their breads and drinks.

  1. The Classic Pain Au Chocolat (₱150) and the Cinnamon Bun (₱180) looked pretty, easily reminding me, personally, of breads in some bakery in Paris. But… taste-wise, they’re not remarkable. We’d go as far as saying that they both tasted the same… just like croissant. The dark chocolate inside the former was, at least, good; but the cinnamon was not even apparent in the latter.
  2. The kape (₱110), served black, was so-so. I – sadly – really can’t even remember drinking it.

We’re not sure the way to beat Starbucks or Coffee Bean & Tea Leaf is to mimic them. Which is how being in Rebel Bakehouse felt like; as if we were in one of the international coffee chains’ branches in Tagaytay. This isn’t to say this is bad… even considering our misgivings with the breads and kape. After all, this is still an okay, and local, option.

Perhaps if we visit again, if at all, we’d try their meals na. But until then, join us as we look for more lafangan venues…

Rebel Bakehouse is located right beside the Baguio Cathedral of Our Lady of Atonement, at CH6X+WM4, Upper Bonifacio St., Baguio City.

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