{"id":1504,"date":"2016-05-10T16:55:48","date_gmt":"2016-05-10T16:55:48","guid":{"rendered":"http:\/\/zestmag.com\/online\/?p=1504"},"modified":"2016-05-10T16:55:48","modified_gmt":"2016-05-10T16:55:48","slug":"world-feminine-hygiene-products-market-reach-42-7b-2022","status":"publish","type":"post","link":"http:\/\/zestmag.com\/online\/world-feminine-hygiene-products-market-reach-42-7b-2022\/","title":{"rendered":"World feminine hygiene products market to reach $42.7B by 2022"},"content":{"rendered":"

According to a new report published by Allied Market Research titled, “World Feminine Hygiene Products Market-Opportunities and Forecasts, 2015-2022,” the global feminine hygiene products market is expected to garner a revenue of $42.7 billion<\/span>, growing at a CAGR of 6.1% during 2016-2022. In 2015, the Asia-Pacific<\/span> region accounted for the largest market share of around 48.9%, owing to increasing awareness towards personal hygiene and higher adoption of sanitary pads in markets such as China<\/span>, Japan<\/span> and others.<\/strong><\/p>\n

\"Breast<\/a><\/p>\n

Major categories of feminine hygiene products include sanitary pads, tampons, panty liners & shields, internal cleansers and sprays, and disposable razors and blades. Among the mentioned feminine hygiene products, sanitary pads dominate the market, accounting for nearly 2\/3rd of the overall market revenue throughout the analysis period.<\/p>\n

In terms of growth, internal cleansers would be the fastest growing product category, followed by tampons and panty liners, owing to increasing demand of high-end feminine hygiene products across the globe.<\/p>\n

Asia-Pacific<\/span> region was estimated to be the largest market for feminine hygiene products in 2015 and would continue to be the leading contributor throughout the forecast period. The region accounted for around 60% of the overall sales of sanitary pads by value, in 2015.<\/p>\n

Europe<\/span> was the second largest market in 2015, closely followed by\u00a0North America<\/span>, owing to higher penetration of high-end products such as tampons, panty liners and internal cleansers.<\/p>\n

LAMEA is anticipated to grow at the highest CAGR of 7.5% during the forecast period owing to the increasing number of working women and the rising demand of tampons and panty liners.<\/p>\n

Feminine hygiene products are primarily distributed through retail stores which include supermarkets & hypermarkets, specialty stores (drug stores, pharmacies and beauty stores), convenience stores, and dollar stores. Among these, supermarkets and hypermarkets segment accounted for the largest share in the overall sales of feminine hygiene products in 2015 and is expected to maintain its leading position throughout the forecast period.<\/p>\n

However, convenience stores are the prominent distribution channels in rural areas of developing markets such as\u00a0India<\/span> and China<\/span>.<\/p>\n

Online sales channel, which presently represent a relatively smaller portion of the market, is anticipated to gain popularity in the coming years due to increasing penetration and developments in E-commerce.<\/p>\n

KEY FINDINGS OF THE STUDY<\/strong>:<\/p>\n