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Beauty & Fashion

In APAC, lipstick is indispensable and quality trumps price

Research firm YouGov polled 12,240 netizens in APAC between 14 October and 20 October 2016 to uncover beautifying behaviors across the region.

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In the age of selfies and social media, appearances matter. It’s not just a question of looking good but also about feeling confident in ourselves as we go about our everyday lives. What we wear and how we look are factored into decisions we make on a daily basis. But how do these decisions differ across Asia Pacific? Research firm YouGov polled 12,240 netizens in APAC between 14 October and 20 October 2016 to uncover beautifying behaviors across the region.cosmetics

Cosmetics are key to many people’s beauty regime, but how regularly they are used varies significantly across APAC. Thais and Indonesians use cosmetics most often, with over half of Thai women (53%) and Indonesian women (52%) using cosmetics everyday, well above the regional average of 38%. By contrast, women in Australia (27%), Singapore (27%) and Hong Kong (28%) are least likely to use cosmetics everyday. Fewer than one in five women (18%) never use cosmetics, suggesting cosmetics play an important role in many beauty regimes across the region.

The popularity of products is far from universal. While mascara is the most popular product in Australia with three out of four Aussie women using it, it’s used by less than half (45%) of women across the region.

However, the popularity of lipstick transcends borders in Asia. It is used by over three-quarters of women (77%) in APAC. It is also the most used product in all APAC countries except Australia.

Lipstick is not just popular but also highly-prized. When asked to pick just two cosmetic products to use, lipstick (52%) and liquid foundation (28%) are seen as the most indispensable among women polled in APAC.

Looking good also comes at a price. But just how much are people happy to pay? Residents of Hong Kong spend the most on cosmetics per quarter, with 29% spending at least USD130 on cosmetic per quarter. This is nearly three times the regional average, with just 11% of APAC netizens spending more than USD130 per quarter. Filipinos spend the least, with nearly three quarters (74%) spending less than USD40 per quarter.

Despite other differences, four out of five APAC residents are united in valuing quality over price. Australians are the thriftiest shoppers, with 34% of those polled opting for price over quality. Indonesians value quality the most, with 90% prioritizing quality over price tag.

Consumer habits in cosmetics appear to be well-entrenched, with the majority (62%) of those polled saying that they buy from brands they trust over buying new products or those recommended by friends. This also increases with age, with 71% of those over 45 only buying from brands that they trust. However, 40% of Chinese residents appear to be more easily swayed and would buy products if their friends, relatives or colleagues had it. This is more than double the regional average of 19%.

Skincare stands alongside many beauty regimes as an important part of maintaining a healthy complexion. Tastes converge when it comes to recognizing the importance of hydrated skin; moisturizer is the most commonly used skincare product across the Asia Pacific, with 69% of those polled using it regularly.

Yet popularity of skincare products varies significantly across age groups. It should hardly come as a surprise to learn that the generational divide is starkest in use of anti-aging products, used by just 19% of 16-29 year old women but by over double that (43%) when it comes to women over 45. By contrast, whitening is more popular for 18-44 year old women (38%) than for women aged 45+ (26%).

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Beauty & Fashion

3 Trends Filipino beauty consumers are prioritizing this 2022

We took a deep dive into the latest craze in the local beauty industry and rounded up 3 trends Filipino beauty consumers are currently buying into. We’ve also included product recommendations that embody each trend, which you can get up to 90% off on Shopee Beauty.

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Beauty may be in the eye of the beholder, but as our new normal continues to collectively influence our daily needs, values, and priorities, we see a few key trends rising above the rest. The past two years have altered the way we approach beauty – adopting more easygoing and holistic routines and putting more premium on skin as evident in buzzwords such as skinimalism and self-care dominating our socials.

We took a deep dive into the latest craze in the local beauty industry and rounded up 3 trends Filipino beauty consumers are currently buying into. We’ve also included product recommendations that embody each trend, which you can get up to 90% off on Shopee Beauty.

Back to Basics

As most of us continue to juggle both our personal and professional lives at home, consumers are embracing a more streamlined beauty routine. The key is using fewer, but harder-working items that are quick and effortless. Championing uncomplicated beauty, the Blk Glow Stick Duo Set is a versatile glow stick for eyes, cheeks, and lips. Loaded with Castor Oil, this all-around stick gives a radiant glow with a buildable pop of color. Another hybrid product is the Issy & Co. Active Skin Tint. Its breathable and lightweight formula gives a sheer hint of color while providing sun protection with SPF 35, blending skincare and makeup into one easy-to-apply base. For the brows, the Maybelline Define and Blend is a definite must-have if you’re after convenience and precision. With its perfectly angled tip, this brow pen allows you to create defined and filled brows with just a few strokes.

Skintellectual Solutions

With the wealth of knowledge on skincare and wellness available online, consumers are now more keen on the ingredients and benefits offered by products  – and we love to see it! Active beauty products such as the new L’Oreal Paris Glycolic Bright Face Serum are right on trend. Formulated with 1.0% Glycolic Acid, this serum is clinically proven to reduce 5 years of dark spots in just 2 weeks. For cleansing, go for the Happy Skin Clean & Exfoliate Massage Kit. This duo includes the Happy Skin Hyaluronic Soothing Cleansing Gel, which combines Hyaluronic Acid, Centella Asiatica, and Ceramide to hydrate and soothe the skin. Use this in tandem with the Massage Silicone device to dislodge deep-seated dirt and oil. While for dry skin, use the Aveeno Dermexa Daily Emollient Cream to moisturize and help strengthen the skin’s protective barrier. It’s unscented, paraben-free, and has a fast-absorbing formula infused with prebiotic Triple Oat Complex and Ceramides.

Going Green

The onset of the pandemic has given rise to more plastic consumption and waste. But alongside this, demands for sustainability also skyrocketed as consumers seek out products that offer ways to offset their environmental impact. The Garnier Super Glow Sampler Kit, which contains Vitamin C to fade and lighten dark spots and acne marks, comes in an all-sustainable and plastic-free packaging as part of the brand’s #OneGreenStep campaign. Last on the list is the Ellana Stay Fresh Powder Face Cleanser, a gentle mineral powder that refines pores and deep-cleanses the skin, without harsh and damaging side effects. It’s refillable and comes in paper packaging which is compostable and designed for minimum waste.

The bottom line is, the beauty industry will continue to adapt to the changing times and innovate to meet the evolving needs of consumers. That said, we can always look forward to new trends and game-changing products to try out. For more beauty deals, tips, and know-hows, check out Shopee Beauty: https://shopee.ph/m/shopee-beauty. Enjoy exclusive deals of up to 90% off from your favorite beauty brands and free shipping with a minimum spend of ₱499 for every purchase.

Want to stay on top of the latest beauty trends without breaking the bank? Make sure to check out with ShopeePay for exclusive perks and savings; such as daily free shipping and cashback vouchers. To enjoy even bigger savings, you can scan to pay with ShopeePay in-store to receive 20% cashback on your next health and beauty shopping spree at partner merchants such as Nature Republic, HBC, Vice Cosmetics, and Zen Zest.

With Shopee’s all-in-one e-wallet, you can also look forward to cashless payments and deals when you buy load, pay bills, and send money. Get up to 10% off on load across all networks and up to 25% cashback on your monthly bills from over 60 billers. Spread the word about these deals and keep your fellow beauty trendsetters in the know.

Cash in to ShopeePay from over 40+ partner banks, and get up to ₱25 cashback on your InstaPay fee when you cash in at least ₱300 using your preferred banking app. You can also enjoy free transfers to any bank or to any Shopee user so you can send payments to online beauty shops that only accept bank transfers.

To enjoy these exclusive deals and more, activate your ShopeePay now for a rewarding cashless experience.

Download the Shopee app for free via the App Store or Google Play.

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Beauty & Fashion

UNIQLO launches 2022 Spring/Summer LifeWear Collection

The collection provides fresh, comfortable, functional, and stylish pieces perfect for the season, whether one is in the city, nature, at home, or the seaside.

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Japanese global apparel retailer, UNIQLO, shows us the joys of clothing as it presents its Spring/Summer collection for 2022. The collection provides fresh, comfortable, functional, and stylish pieces perfect for the season, whether one is in the city, nature, at home, or the seaside. 

THE JOYS OF CLOTHING

For this season, UNIQLO focuses on the simple joys that come to life when people and clothes find each other. In its latest lineup, there’s a blazer or dress that captures modern life in the city, a relaxing and roomy pair of shorts for that trip to the great outdoors, and breezy linens and madras shirts in lively colors that can be worn at the beach. UNIQLO presents four sub-themes this season and what ties all these together is that they bring happiness and comfort to its wearer during these sunny days.

The Joys of Skyline

City-dwellers enjoy the convenience of a cosmopolitan lifestyle: a neighborhood cafe with friendly baristas, a deli selling artisanal cheeses, restaurants serving farm-to-table food, or attending children’s ball games necessitating football mom shirts. This urban way of life needs contemporary and modern clothes that can be worn at work or off-duty.

The Joys of Landscape

Relish life off the grid, the rustling of the wind in the trees and the crunching of leaves under the shoes, with colors and textures that blend in with the scenery of nature.

The Joys of Imagination 

Art and sophisticated designs stir the senses. Imaginations are supposed to wander and enter brilliant new worlds so UNIQLO found inspiration in vibrant and uplifting colors. 

The Joys of Sun and Seaside

An afternoon by the beach while soaking in the sun and feeling the breeze calls for natural textures, linen fabric, and clothes that drape effortlessly over the body. These are comfortable to wear and more importantly, easy to shed off when it’s time for a dip.

UNIQLO U

This season’s collection for UNIQLO U aims to support the daily rhythm of all sorts of lifestyles. Artistic director Christophe Lemaire and the design team in Paris produced relaxed, loose-fitting, and clean silhouettes for the ultimate in comfort. 

This is also reflected in the palette, featuring earth tones in brown, khaki, and olive. Warm, neutral colors, such as faded tones of orange and green, and military blue also make an appearance. A kids’ collection will be offered again this season.

UT

For this season, UNIQLO’s exciting range of t-shirts inspired by art, music, movies, manga, and other elements of culture, UT promises a diverse range of interests, including film, art, and photography. 

A highlight this season is a line of monochromatic Mickey Mouse art by Joshua Vides. The artist is known for his immersive installations and products that embody the essence of pop art. Next is the collection in collaboration with Magnum Photos, a cooperative that has visually documented most of the world’s major events and personalities since the 1930s. The collection includes iconic photographs shot by Alec Soth, Eli Reed, Alessandra Sanguinetti, Gueorgui Pinkhassov, Elliott Erwitt, and Martin Parr.

These are accompanied by a collection that features Keith Haring’s debut exhibition at the Tony Shafrazi Gallery in New York City in 1982. Joining Haring are collections showcasing the art of Andy Warhol and Jean-Michel Basquiat.

COLLABORATIONS

Apart from the sub-themes, UNIQLO is offering collaborations that reflect different aesthetics, but are all grounded by joy:

Hana Tajima

Hana Tajima returns to create UNIQLO’s first collection dedicated to dresses. This season, the New York-based fashion designer created garments that are made to be lived in, with understated yet iconic styles. 

The collection features deep greens and blues inspired by nature and flower patterns found in Tajima’s garden. These patterns can also be found on hand-drawn scarves. 

Inès de la Fressange

Inès De la Fressange turns to the colorful Moroccan city of Marrakesh in creating this season’s collection. The designer crafted high-quality and elegant yet casual items that liberally use cotton, linen, and silk. 

The womenswear lineup is infused with menswear elements in natural colors and warm accents in reds, oranges, and pinks. The collection stays true to de la Fressange’s DNA of effortless chic that is truly French, truly Inès.

JW Anderson

Jonathan Anderson, who is never far from the sea, was inspired by sailing and the culture of seaside towns and ports when developing this collection. The sapphire blues of the sea, the soft browns of seashores, and the calming beiges of chalk cliffs are combined with red, green, and blue elements, reminiscent of maritime signal flags. 

The nautical narrative is expressed through rope details, performance fabrics, patchwork, and asymmetrical elements.

UNIQLO’s 2022 Spring/Summer collection will be available starting February in all stores nationwide. 

For more updates, visit UNIQLO Philippines’ social media accounts, Facebook (facebook.com/uniqlo.ph), Twitter (twitter.com/uniqloph) and Instagram (instagram.com/uniqlophofficial) and UNIQLO Philippines’ website at uniqlo.com/ph, and download the UNIQLO App.

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Beauty & Fashion

Everyone can help create a world of more sustainable fashion

Sustainable fashion is not just a concern for high end designers – we can all make a difference by the choices we make.

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Photo by Zeny Rosalina from Unsplash.com

Repairing clothes, buying second hand, purchasing direct from the maker, reading labels, lobbying for change via social media platforms and not being a slave to trends are all actions individuals can take to encourage a new, more ethical order of fashion says a QUT researcher.

Around 100 million tonnes of fibre is produced each year and some 92 million tonnes of textile waste are discarded in the same period, an unsustainable situation in which everyone participates whether dressed in PPEs, tracksuit pants, uniforms, skinny jeans, designer dresses, or smart suits.

Associate Professor Alice Payne says even small changes from individuals, paired with larger scale industry and policy measures could help make the current system ‘less bad’ for the environment and workers within it.

Some of the inspiring examples of changes she cites include:

  • ‘Taming waste’ using advanced remanufacturing and other measures to recycle fast fashion fibres
  • Innovation in biotextiles and other renewable materials to move away from the heavy reliance on non-renewable polyester
  • Approaches to better connect everyone in the system, from fibre manufacturers, retailers, wearers to charities and recyclers
  • Growing consumer behavioural change: how people are sharing, swapping, and finding alternative ways to engage in fashion beyond industry dictates, including inventive approaches to repair
  • Initiatives around the world fighting to improve worker welfare
  • Manufacturers’ innovation in better management of chemical inputs and wastewater, and
  • The opportunities presented through traceability technologies that can powerfully connect everyone throughout fashion’s complex supply chains

“‘Sustainable fashion’ may be defined as systems of clothing production and use that are environmentally responsible, contribute to the social wellbeing of workers and the wider community, and are based on values of cultural respect,” said Associate Professor Payne who has a new book on the subject – Designing Fashion’s Future: Present Practice and Tactics for Sustainable Change (Bloomsbury).

“What is considered design in fashion is trivialised, feminised or brought into the rarefied world of art and serves to disguise how design in fashion actually functions. Exalted high end designers such as Chanel or McQueen represent only the tiniest portion of design practice in fashion.

“My book is not about them. Instead, I have sought to understand the design processes and practices of those who create everyday items like socks and t-shirts, as well as the many other decision-makers who help bring into being these humble objects. These people and their design processes clothe the world from cradle to grave, and their practices design fashion’s future.”

Associate Professor Payne sees the dominant form of fashion system as composed of four networks of production, promotion, wearing and destruction, all of which are out of sync with one another.

“In the dominant system, fashion’s industry and culture are bound up with an unsustainable pace of change, provoking the continual creation and destruction of new garments and the continual piquing of desire without satiation,” she said.

“A ‘better’ fashion system is certainly possible, but everyone needs to take some responsibility – if you wear clothes, you are part of it. In the past decade fashion sustainability ‘awareness’ has risen exponentially but so has pollution, waste, and overconsumption.”

By digging into the root causes of fashion’s unsustainability, Associate Professor Payne proposes the imperfect but essential actions to take for change, and how these can be defined for an individual – whether designer, brand owner or everyday wearer – as their own ‘ethical action space’.

“The book is not ‘optimistic’. Nor does it claim ‘sustainability’ is ever possible. Amid climate crisis and growing inequality, we may see few reasons to be optimistic. Rather, a way through the doom is to reject vague optimism and embrace hope, which can be expressed through actions,” she said.

“Think about the issues that matter to you – whether biodiversity, justice for workers, tackling climate change, poverty, and that can become your ethical action space.

“In the short-term, it’s about seeking to make things better in the immediate and near future, within the scope of one’s own ethical action space. For me that includes working with colleagues, community, and industry partners in finding the new processes and technologies to re-evaluate waste, here in Australia.

“A long-term agenda for fashion’s designers is to prepare our organisations, firms, communities in which we work for a resource-constrained future, one that is cleaner and lower-carbon through necessity, yet one in which economies and communities may be struggling to adapt. Fashion as culture, expressive of community and identity, will find new ways to flourish within these limits.”

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